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Why Apple’s new privacy feature is such a big deal

The Verge

But the new update also adds a much more important and controversial new feature: App Tracking Transparency. How did ad tracking work on iOS before? developers could use a host of tools to track user data from within an app. What does App Tracking Transparency change? The change has been a contentious one. Before iOS 14.5,

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When should you use email marketing? Best practices to retain and grow your user base

The Next Web

Analytics offered by numerous email marketing tools now allow you to track how many recipients opened your emails, see what they clicked on, and understand which aspects of your messaging users respond to, thus bringing you a wealth of information on what your users are interested in and helping you improve your messaging for greater impact.

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Online Community Meetup: The Five Steps to Growing an Engaged Online Community

Tech Soup

By getting people to share through online items that would become viral, like e-cards, petitions, contests, and so on, Care2 was able to and continues to grow its community; the proof is in their membership of 15.9 It followed up on that success by creating the Petition Site the following year.

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10 Elements of an Effective Nonprofit or Do-Good Blog

Have Fun - Do Good

Moderate your comments if you are concerned about inappropriate remarks, or spam. You can track who is linking to you and writing about your issue by using services like Google Analytics or SiteMeter. Hold and participate in online contests, challenges, blog carnivals and memes. Facilitate commenting Allow commenting.

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Carnival of Nonprofit Consultants: Using Social Networking Tools - Advice, Brief Case Study, and Resources

Beth's Blog: How Nonprofits Can Use Social Media

It takes some action learning, small focused experiments where you track, evaluate, and learn from before investing more time and effort. Define something small and tangible - whether it be a flickr photo contest or exploring the content related to your organization's issue and identifying 10 friends or contacts.

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10 Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

Doing either will likely get your domain blacklisted as a spammer and by not using an email marketing service , you won’t be able to track the success of your email campaigns. Email marketing services track opens by adding a tiny pixel image to your email campaigns.

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September Communications RoundTable : A Social Media Sharing Fest

NTEN

Chad recommended contests as a way to grow your fan base and pointed to the Wildfire application. Wildfire creates a spectrum of contest based apps, including sweepstakes & photo/video contest apps. The contest should offer an incentive for your constituents to become fans.