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We’ve touched on task-based event fundraising contest here before, but because this way of motivating your supporters is so effective we thought it was time to0 revisit the topic in more details. Customize their personal page with own story and picture. Use socialnetworks like Facebook, Twitter and YouTube.
It’s a great time to start fundraising contests if you’re managing or helping run a fall fundraising event. But as you go about your planning this season, I’d like to get you thinking about contests a little differently. What’s great about task-based contests is that you’re encouraging participants to use online tools.
Encourage them to use their socialnetwork. As Anthony Sicola’s recently mentioned, fundraisers who use who use socialnetworking tools like Facebook, Twitter and YouTube increase fundraising results by up to 40%. Hold contests. Create contests that reward fundraising activity. Provide samples of everything.
We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. The site currently has 1.6
Note from Beth: Anne Mai Bertlesen and I had a quick exchange at the end of year after I blogged about the Pepsi and Chase Giving Contests in December. She offered to write a guest post that provides an "insider's perspective" having run a number of cause-related ventures including contests.
There are a ton of great activities, networking opportunities and sessions focused on the non-profit space this year – one of which Blackbaud will be moderating. It should be a great conversation between (check out the panelists below) socialnetworking providers and their non-profit users. He loves bacon.
"This contest was the culmination of a two-part "vote for me" cause marketing strategy that started in November and has been rife with controversy. "This contest was the culmination of a two-part "vote for me" cause marketing strategy that started in November and has been rife with controversy.
One that really speaks to me is the point that “measurement helps nonprofits understand and improve their socialnetworks.” Well, that’s my dog and he’s pretty cute, but Beth and Katie are also running a dog vs cat photo contest. In the book, Beth and Katie identify a number of themes. Why the dog photo?
Place a little bet & or share your #failure story… you could win a Surface! The Case Foundation offered to give away a Microsoft Surface and so we issued a call to nonprofits to submit their “Little Bets” stories. It was hard to select a winner because all of the stories were terrific. 13ntcbets ow.ly/k24ok.
15) Brand design contests. Consider a brand design contest for a more inventive competition. While TikTok might not be everyone’s thing, one can’t deny all the people this socialnetwork attracts. And many nonprofits have found that TikTok is an effective place to share their beneficiaries’ success stories.
Dig out that camcorder 'cause Quantum Shift TV has launched a video contest with social impact for students in the U.S. Share the Story! School Video Contest. Student teams will work on social or environmental projects of their choice and document their progress in a series of two short videos.
Using contests and challenges to engage communities was the topic of the July 17 edition of the weekly CommBuild chat. The chat, facilitated by by TechSoup online community manager, Michael DeLong, included helpful advice learned by participants who have run contests. Why hold a contest or challenge? Promote, promote, promote!
For example, if I was the Executive Director of an environmental organization working on climate change, I would want to know that the people my organization and I engaged with on socialnetworks like Facebook and Twitter: Were consistently engaged in conversations with us around climate change.
Wendy Harman, American Red Cross According to Wendy Harman, employees at the Red Cross were blocked from accessing socialnetworking sites, like Facebook, from work. Since the great wall fell, we've been able to promote initiatives like the Western Union Foundation contest to all of our chapters and blood regions.
Connect with Us: Make your presence on socialnetworks easy to find on your website. Also make your socialnetworking presence is branded with your organizational identity so your members immediately recognize you. Recognize Volunteers and Active Members: Share a story. Don’t bury it.
The Twitter-owned app lets you record six-second video clips and share them with your friends on various social media networks including Vine's own internal network. TechSoup's Ale Bezdikian tested out Vine during TechSoup's Digital Storytelling Contest. Don't forget about YouTube!
This terrible flood didn’t spare the Nashville Symphony Orchestra (NSO), an event that he first learned about through his socialnetworks. Beth Kanter and Allison Fine, the authors of The Networked Nonprofit that inspired this experiment, wrote an Assessment and Reflection Report on America’s Giving Challenge 2009.
We end with questions that we’re love to discuss with you: Whether your participating in an online contest or implementing a fundraising campaign using socialnetworks, you’ve got to engage your fans and make it easy for them to share your organization’s story with pride and joy. What techniques are you using?
Shel tells the story of the holiday season 2008, when the city of Toronto Transit Authority canceled its New Year's eve free-ride transportation due to budget pressures. Contests/Challenges: Directly involve stakeholders in social change project or program. Take for example contests.
He’s a dog lover too – so I could not resist. When I celebrated by big 50th Birthday in 2007, I held social media birthday card contest. You can share the experience, either by taking a picture of cookies or telling the story or just sending a tweet, instagram, etc using tag #cookielove.
Nonprofit marketers should realize the importance of social media for brand engagement and donor retention ? especially since socialnetworks are naturally optimized for visual storytelling. Nonprofits can use socials to demonstrate their impact and engage their communities with this approach. . Run a contest!
The title of the session was “Politics 2.0 – How socialnetworks and new media are changing politics.&# Her subject was, what makes for effective socialnetworks. Strong Social Ties a. awareness – you have to know the network exists 2. Greenpeace inserted themselves into the the story.
It is fueled by easy-to-use blog software, socialnetworking sites like MySpace and Facebook, and the online video phenomenon of YouTube, and a thousand other video sharing sites. One way to get people to create content for you is through contests. The current Heinz contest is a great example. It might not be money.
It's important to have a challenge grant or contest or something that gives both urgency and some confidence that others believe in your cause. The final dollars from the campaign from someone seeing my twitter and it is quite an amazing story and finale to this campaign. Here's a few learnings, some highlights, and thanks.
One chat participant suggested that stories build community because they inspire members to take action. Stories help communities organize their thinking about the world and become invested in the outcomes of each other’s contributions. Individual stories also allow members to identify commonalities and learn from one another.
For example, when the Center for Reproductive Rights was supporting the case against Texas's mandatory ultrasound law (which was a big news story), they launched a New Yorker Style Cartoon Caption Contest and asked people to submit a caption for the cartoon they designed about the outrageous law.
m a self-proclaimed socialnetworking junkie. Knock Out Animal Fighting YouTube Contest??? important with higher-engagement leveled UGC campaigns PROCESS - marketing Email Website Socialnetworks Web badges Blogger outreach OUTCOMES Both tangible & intangible Increase list members (we don??? I run the org???s
Last week, the WeAreMedia project discussed and built Module 3: Sharing Your StorySocial Media Style. I put the call out for some case studies and Carie Lewis, the HSUS, Social Media Rock Star, took the time to share her story about the success and challenges of LOLseal s. What was the LOLseals Photo Caption Contest ?
Share a story, donate money, sign up for a contest, watch a video, etc.). Test 3-4 new Facebook Ads: Test different ad types (promoted post, sponsored story, etc.), Nonprofit Online Advertising Online Advocacy Online Fundraising Online Marketing SocialNetworking Technology Trends Web 2.0 Constantly.
The most effective online strategies for nonprofits put people at the center of creating impact, telling their stories, and asking their friends, family and coworkers for donations. Nonprofits are learning -- if slowly -- that maintaining an authentic presence on Facebook and other socialnetworks is hard work, but necessary.
For “giving days”—which are becoming increasingly popular all over the country—socialnetworking and digital communication such as email and blogging are key to driving big results. Youthprise, a youth-serving nonprofit and grantmaking organization put up $14,000 in prize grants for the contest.
We also identify a monthly theme to discuss in more in depth. We want to distinguish the salon from the informal knowledge sharing that happens daily on the web or behind pay walls by offering a regular synthesis of the stories, knowledge, tips, resources, and wisdom shared in real time in the salon.
Technology and socialnetworking means, according to Paynter, “Community has never before been more important for organization success.” Care2 has achieved this by providing healthy lifestyle tips and articles through their blog and news feature, the Care2 News Network.
The first session I attended was specifically about socialnetworking and led by Brian Reich of Echo Ditto, author of Media Rules! A good tip Brian mentioned was to deputize people to grow your network for you. You may find better success participating in a niche socialnetwork like Changents or Gather.
ways to tell stories in just a few seconds. Once recorded, Vine videos are uploaded to Vine's socialnetwork and can also be shared on Facebook, Twitter, and other sites. Help , a nonprofit dedicated to helping other nonprofits tell their stories through film and video. Storymakers: Tell Your Library's Story.
Because we believe that increasingly we will be seeing engagement move to these socialnetworking models and away from email. Link to the original story. Share and Enjoy: 4 Comments comment SocialNetworking News for Myspace / Facebook / Etc. » Why you need social media marketing. [.] … sucks.
Carie opened with an intro to social media. She says socialnetworks are “not just a bunch of lonely teenage boys.” She notes that people really rely on socialnetworks for influence on decision-making. This shows the viral potential of raising awareness in the socialnetworks.
read more | digg story Share and Enjoy: One Comment comment See What’s Out There » Blog Archive » Facebook Platform – Opening Up [.] Facebook is the second big socialnetworking site behind MySpace. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest?
We developed Causes because we know what it takes to be an activist and we know how much socialnetworking can revolutionize grassroots organizing. So, Michelle started a cause.
Our Flickr photo contest. is a good example of this philosophy in action; we could have held the contest behind closed doors and made people sign up in order to submit and view photos. I routinely bookmark and comment on environmental news, green blogs, and stories about sustainability and alternative energy technology.
Tap into Supporter’s Valuable Stories and Experiences . Take the opportunity to ask your followers to share their own stories and experiences – in words, photos or videos. We find that it is highly valuable to utilize every channel in which we engage with supporters so that we can have a variety of stories to select.
RSS feeds and blogs, article comments, socialnetworks… it’s all increasingly important. Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? Avenue A/Razorfish, the high-end web ad agency now owned by Microsoft, did a little study of these so called Web 2.0
In today’s New York Times there is a story about how the venture capital community is heavily backing socialnetworking sites that are reaching out to baby boomers. Socialnetworking has so far focused mainly on businesspeople and young people because they are tech-savvy and are treasured by Madison Avenue.
It is a story about a grasshopper who has spent the warm months singing away while the ant worked hard to store up food for winter. The story is used to teach the virtues of hard work and preparation. The Wall Street Journal published a very positive piece about the potential for online giving and socialnetworks.
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