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Back-to-School Marketing: How to Reach Your Target Audience

Nonprofits Source

This way, you’ll only send back-to-school communications to those who have students they need to make purchases for. Leverage student marketing data. By leveraging third-party student marketing data, you can expand your reach to even more people who are likely to engage with your back-to-school campaigns. Creating blog content.

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What’s the ROI of Online Voting and Fundraising Contests?

Beth's Blog: How Nonprofits Can Use Social Media

For the third and final Conversational Case Study on America’s Giving Challenge from Allison Fine and I, we pose a question rather than answer one: Is there a “special sauce” for successful participation in online fundraising contests ? The post summarizes the strategies used by contest winners. Contest Sponsor.

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Charities Cry Foul on Chase Facebook Charitable Giving Contest

Beth's Blog: How Nonprofits Can Use Social Media

The Chase Community Giving contest on Facebook is one of the biggest online contests thus far, open to more than 500,000 charities. Here's what Stephanie Strom, New York Times reported: JPMorgan Chase & Company is coming under fire for the way it conducted an online contest to award millions of dollars to 100 charities.

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Global Health Essay Contest -- Please Share

Forum One

This essay contest is one way we're expanding the conversation to include the ideas and opinions of people who are passionate about global health issues. I hope you'll forward this opportunity along to students, friends and colleagues. .

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49 Online Fundraising Ideas to Help You Raise More

Qgiv

Let them share and show off for a night with a virtual open mic night fundraiser. Incentivize your students to read more with a fun peer-to-peer read-a-thon. Have your students team up with their friends and go head-to-head for some friendly competition. Student art show. Virtual open mic night. Online tutoring.

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3 Channels to Use to Effectively Market Your Small Business

Nonprofits Source

Blog roll: A blog is a great opportunity for your business to share important updates about your offerings, highlight rewards and customer loyalty programs, spotlight events, share stories from customers, and more. Or, if you want to reach an older demographic, you could share customer testimonials on Facebook to build trust.

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What Lessons Will Pepsi Learn About Crowdsourcing for Social Good from Chase Bank Contest Fail?

Beth's Blog: How Nonprofits Can Use Social Media

Rather than donating the money to nonprofits through a traditional corporate responsibility grant program, Pepsi will jump on the online contest bandwagon. Pepsi will have contests every month for 10 months beginning Jan. The groups say that until Chase made changes to the contest, they appeared to be among the top 100 vote-getters.

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