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5 Stats That’ll Change Your View Of Content Marketing Forever

TechImpact

And more specifically, to social media and content marketing. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. Here are 5 facts about content marketing your nonprofit needs to know in order to take its social media marketing campaigns to the next level in 2015.

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Increase Holiday Donations With These 5 Digital Strategies

TechImpact

In late August, Google released their search data on nonprofits, indicating that donation-related searches jump from 2% in August to 21% in September! Donors start out with a search for nonprofit information. Donors start out with a search for nonprofit information. Video is one of the most powerful digital tools.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

Ad Grants is a program sponsored by Google that gives nonprofits free advertising credits on its Google Ads platform (text ads on search pages). Why Google Ads Work Google Ads are incredibly effective because they are displayed to people searching relevant terms in Google. There aren’t many requirements to get started.

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Social Media Best Practices: 12 Tips for Making the Best of Any Social Site

NetWits

Do you know how many of your supporters use popular social networks like Facebook, Twitter and YouTube? YouTube is the second most used search engine in the world. With usage stats like that it’s probably safe to assume that a large portion of your followers use at least one social network, right? Claim your land.

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Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

At the time, nonprofits were primarily only using Myspace and YouTube. And almost all executives were resisting letting go of control and embracing the new concept of empowering supporters and donors to be content creators and fundraisers for their nonprofits online. Compile stats to share with executive staff.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Post quality content to the Google+ Stream. However, in the beginning I want you to ask yourself before each and every post to the stream: Will this content be interesting to our followers? Powerful stats. “Share” content posted by others on Google+. Does it tell our nonprofit’s story?

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Post quality content to the Google+ Stream. However, in the beginning I want you to ask yourself before each and every post to the stream: Will this content be interesting to our followers? Powerful stats. Google dominates search on the desktop Web and now they are pioneering search on the mobile Web (see also m.google.com ).

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