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5 Stats That’ll Change Your View Of Content Marketing Forever

TechImpact

And more specifically, to social media and content marketing. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. Here are 5 facts about content marketing your nonprofit needs to know in order to take its social media marketing campaigns to the next level in 2015.

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Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy

Beth's Blog: How Nonprofits Can Use Social Media

It is the dominant form of content we all engage with – on our desktops, our tablets and now our phones. And so it continues to surprise me that nonprofits invest far too little in video content, as if they are somehow exempt from this general trend. Finding the ROI. Video Stats: How Video Impacts Constituent Behavior.

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16 Must-Know Stats About Online Fundraising and Social Media

Nonprofit Tech for Good

And email ROI and online giving is up, up, up! 42% of nonprofits use WordPress as the Content Management System for their website. But digital and mobile app payments are coming. The global internet population is set to triple in the next four years. The Internet of Things will transform our world. Source: Network for Good.

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Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

At the time, nonprofits were primarily only using Myspace and YouTube. And almost all executives were resisting letting go of control and embracing the new concept of empowering supporters and donors to be content creators and fundraisers for their nonprofits online. Compile stats to share with executive staff. Get training.

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10 Essential Tools for the Nonprofit New Media Manager on the Go

Nonprofit Tech for Good

There’s a good chance that much of this content will be viewed and read on “TV&# sets. Beyond adding your nonprofit on the desktop site, most of the ROI from using Foursquare comes from using it on an iPhone, Android phone, or Blackberry. Related Links: [STATS] New Study Shows the Mobile Web Will Rule by 2015.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

Then you’ll need to apply (you can do this by answering a few questions and uploading a few basic stats). Google Ads put ads on search results pages and Google properties like YouTube. You can also create Custom Intent, which allows you to upload specific websites or YouTube content relevant to your target audience's interests.

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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Define Your Metrics and Create a Social Media ROI Spreadsheet. Show her the stats. Tell your boss that.