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Winning at NTC: Nonprofit Marketing and Digital Strategy

Tech Soup

” I never get tired of hearing that phrase, and I have to say, it’s my favorite part of getting to attend nonprofit conferences like NTC. This year at NTC in (cold, windy, briefly sunny) Washington, D.C., A/B testing the layout of our fundraising forms. and testing testing testing.

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Why You Need a Mobile Ready Email Template

NetWits

. — Did you know that nearly 90 million Americans use their phone to read email ? ComScore reports that nearly 90 million Americans use their phone to read email – and that number grew by 28% over the past year. Over the past two weeks, we’ve been running A/B tests on our new mobile template. The Content.

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What We Learned at 17NTC: Day 1

Tech Soup

This year's Nonprofit Technology Conference (NTC) in Washington, DC, had a lot to offer for the nonprofits in attendance, and TechSoup was no exception. This is just a sample of the secrets MacLaughlin revealed during his NTC session. Allow your readers to engage with the content. More Secrets. Simplicity. Consistency.

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Nonprofit Technology News for November 2013

Tech Soup

We are testing it out at hackathons this month in San Francisco and also in Sarajevo in Bosnia. We will be launching the full version of the site in March at NTC, at a hackathon we are co-producing with Code for America. After that we hope lots of people will contribute content to it. Hacker Helper is currently in beta.

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6 Nonprofit Technology Takeaways and One Killer Find from #12NTC

NetWits

There was also a session on creating email campaigns that increase donations and optimizing emails for mobile phones , which leads into the next takeaway. You probably have a smart phone in your pocket or on your desk right now. Reflections from NTC Plenary Panel on Innovation by Beth Kanter. 3) Websites Still Matter (A lot).

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Your Website as an Experience of Your Brand

NTEN

Does the general design of the site -- including navigation, colors, content, and features -- reflect the personality you want participants, donors, and advocates to associate with you? People trying to get help or information will come visit your site from work, from home, from the library, even from their phones, day and night.