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The Value of Knowing Your Website’s Conversion Rate

Byte Technology

When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. One of those crucial metrics is your website’s conversions. Your conversion rate is the percentage of people who have completed your desired action. Website Conversions.

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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

Before you get started, it’s important to grasp the basics of podcasting for nonprofits, including: Understanding why podcasts work for nonprofits Identifying your podcast’s purpose and audience Crafting your podcast’s content Let’s dive into these podcasting essentials so you can add them to your nonprofit marketing plan. Mission-driven.

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4 Tips to Create a Nonprofit Content Strategy for WordPress

Nonprofits Source

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch.

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How to Drive High Donor Retention Rates with Text Messaging

Achieve

However, with the average donor retention rate sitting around 45%, many nonprofits struggle to sustain newly acquired donors’ support. In this guide, we’ll cover four best practices to increase your donor retention rate with text messaging. Establishing a predictable donation pipeline is critical to your nonprofit’s longevity.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

And while that may sound low, it is double the rate of Facebook Pages. If your nonprofit is going to use LinkedIn Pages, then commit to posting a minimum of 2-3 times per week to maximize your click-through rate (CTR) and engagement. Curated content relevant to your mission. LinkedIn Pages. For example: 1.

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Why omni-channel fundraising works at year-end

EveryAction

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns. Those kinds of results help explain why we’re seeing organizations add mobile messaging to their omni-channel repertoire.

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The Importance of Data Analytics for Fundraising Events

Achieve

Here are some metrics to watch for that can be tracked through most professional email delivery services: Open Rate The open rate is the percentage of emails opened out of the total number of emails sent. The average nonprofit email open rate is around 25%. The average nonprofit email click-through rate is about 3%.