DNL OmniMedia

FEBRUARY 3, 2025

Marketing is essential to nonprofit success. However, too many nonprofits waste time, money, and resources conducting outreach without a cohesive marketing strategy. One of the best ways to design or refine your strategy in an efficient and effective way is to leverage nonprofit marketing consulting.

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Consultant Marketing Nonprofit Social Media 52

The Fundraising Authority

DECEMBER 3, 2020

For businesses working on a calendar year basis (most do), the end of the year is the time to spend down their charitable giving budgets by making donations, as well as a time to spend down their marketing budgets by purchasing sponsorships for upcoming fundraising events and charitable golf tournaments.

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Fundraising Mail Calendar Gift 247

The Next Web

MAY 5, 2013

Like most people who do marketing for startups, I have a love-hate relationship with the term “growth hacker.” On the one hand, it has allowed startup marketers to differentiate themselves from their counterparts in corporate America. The difference between “growth hacking” and “marketing”.

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Difference Marketing Analytics Mail 165

TechCrunch

NOVEMBER 18, 2020

Its new app, Sunshine Contacts, aims to be a better tool for organizing, updating and sharing contact information with others. Or, as Mayer puts it, “if technology can drive a car, how come it can’t just organize my contacts, make scheduling easier or do some things that seem a lot more straightforward?”

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Contact Product Yahoo gMail 109

Achieve

JUNE 2, 2021

However, growing up with technology and the internet has also led millennials to have certain expectations about marketing, especially in online spaces. direct mail campaigns. But in reality, when done correctly, they can be just as effective as digital marketing. . benefits of direct mail. Benefits of Direct Mail.

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Nonprofit Tech for Good

AUGUST 4, 2023

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations.

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Nonprofit Tech for Good

JULY 7, 2022

In addition to the strict regulations around the world that prevent marketers from sending emails to folks who don’t want them, this is especially important to ensure people are signing up for the content they want. This means that you can focus your communication efforts on supporters who want to be contacted, increasing engagement.

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email Nonprofit NPO Content 336

Nonprofit Tech for Good

APRIL 5, 2021

This is the seventh post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. According to the Open Data Project , of the 89% of nonprofits worldwide that use social media in their digital marketing and fundraising strategy, 75% of those use Instagram.

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Practice Nonprofit Social Media Facebook 363

sgEngage

JULY 3, 2024

However, with the right allocation of resources and effective use of analytics, nonprofits can tap into marketing channels and strategies that offer high returns. To help your nonprofit understand which marketing metrics matter and why, this guide will explore four basic advertising key performance indicators. Why does it matter?

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Metrics Analytics Marketing Nonprofit 117

Nonprofit Tech for Good

NOVEMBER 20, 2021

By Bryna Dilman , Director of Marketing at FrontStream , who offers expert tips to nonprofit organizations planning to move their in-person auctions online. . electronically or via regular mail). While it’s important to target your usual guest list, do not forget to contact participants from all past fundraising events and campaigns.

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Virtual Personal Fundraising Tips 283

Get Fully Funded

MARCH 8, 2023

As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels.

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Mail Integration Digital Strategy 75

Nonprofit Tech for Good

MARCH 18, 2013

e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness. It’s also worth noting that the WWF prominently features their mailing address on their home page.

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The Next Web

NOVEMBER 21, 2013

Whether you’re a freelancer, content outlet, or brand of product/service, email marketing can prove to be an effective means of reaching your audience of stakeholders, customers or media contacts. Email marketing: for your eyes only. When should you use email marketing?

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email Marketing Practice Social Media 135

Nonprofit Tech for Good

AUGUST 30, 2020

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. Contacts events@golfstatus.org to learn more and get qualified. There’s no doubt about it: A lot of time and effort goes into planning a golf event—any fundraising event for that matter.

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Technology Fundraising Sponsor Help 289

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. Donation letters are used to request financial contributions or solicit in-kind donations through traditional channels, like direct mail, or using digital channels, like email. Key steps 1.

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Template Donation Help Raise 98

TechImpact

JULY 29, 2014

You can customize your CRM to track how different individuals like to be contacted (email, phone, direct mail), or if those individuals like to only be contacted about a specific service or offering (events, volunteer opportunities, seminars), or even track what time of year they like to be contacted based on their past interactions.

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Effective Demographics Interaction Donor 152

Elevation

DECEMBER 21, 2021

The golden rule of data science holds true: junk in, junk out–aka, there will be no successful communications campaign without cleaning your mailing list. Whether you are a national nonprofit or an all-volunteer organization or anything in between, there are multiple reasons why cleaning your contact database isn’t an optional task.

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The Next Web

JANUARY 19, 2014

Brian Honigman is a marketing consultant, a freelance writer and a social media enthusiast. In my own career as a tech writer and marketer, I’ve been lucky enough to grow by leaps and bounds writing for Forbes, Huffington Post, Mashable (and of course, The Next Web). Find job openings, make contacts and learn with Meetups.

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Network Effective Strategy Digital 167

Nonprofit Tech for Good

JANUARY 10, 2022

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. Building a donor base or subscriber base by collecting contact information from those subscribing to newsletters, white papers, and other resources that you make available. Submitting a contact form.

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Grant Google Nonprofit Guide 359

Allegiance Group

MARCH 20, 2025

One answer to this critical question is: Evaluate the strength of your appeal copy, specifically the direct mail and email appeals targeted to individual donors. Direct mail fundraising letters are more personal than other methods. Copywriting services are a core part of our direct mail offerings. Market landscape.

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Mail Fundraising Donor email 52

NonProfit Hub

MARCH 25, 2025

As a result they removed the cost of producing in person events, were able to reach more people at a low cost per contact and had higher margins from their events flow to their programs. Consolidating Technology Spend: Doing More With Less Marketing technology started out innocent enough. .” It has email, too.

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Technology Nonprofit Evaluation Donor 56

AccelEvents

OCTOBER 28, 2020

But, even the greatest hybrid event will come up short if you do not market it properly. While the world navigates the complications and complexities of the coronavirus, it will be important to communicate standard procedures clearly, even in preliminary marketing efforts. . Top Marketing Tips for Your Next Hybrid Event.

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Marketing Registration Social Media Virtual 94

Allegiance Group

APRIL 3, 2025

Contact Us What are lapsed donors? Integrate an email campaign with your direct mail appeal and follow up with a phone call based on donor value, if warranted. Following up a direct mail appeal with an email reinforces the need and offers an alternative way to give. Have they lapsed if theyre in their 13th or 14th month?

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Donor Tips Retention Mail 52

Saleforce Nonprofit

JUNE 9, 2021

If you’re looking to maximize the biggest season for nonprofit fundraising, now is the time to ensure your data, systems, and marketing campaigns are set up correctly, giving yourself plenty of time to test and iterate for success. Convert Direct Mail to Digital. Want to learn more about converting direct mail to digital?

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Digital Giving Mail Donor 119

Bloomerang

FEBRUARY 3, 2023

Don’t forget to ask folks if they’d be willing to add a personal note to the appeals sent to their contacts. by running an online quiz that requires players to give you their contact info in exchange for the opportunity to play, to share the results, or be eligible for other benefits). Begin by asking those closest to you (e.g.,

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Donor Demonstration Charity Social Media 134

The Verge

FEBRUARY 19, 2021

All of those obnoxious marketing emails that crowd your inbox aren’t just pushing a product. Disable image autoloading in Apple Mail: Select “Mail” > “Preferences.”. Disable image autoloading on iOS Mail: Tap on “Settings” > “Mail.”. How does it work? Click on the “Viewing” tab.

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Bloomerang

AUGUST 5, 2021

On June 7, Apple threw a huge curveball at email marketers everywhere. This means that when an Apple Mail user activates this new privacy setting, you may have no way of knowing if that user opened your emails. What it does mean is that you need to review your email content, fundraising, and marketing strategy. .

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Nonprofit Tech for Good

MARCH 17, 2020

Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. These campaigns allow you to gather subscribers for your mailing list directly on Facebook, who you can then contact about your campaigns, events and appeals. . 8) How to run an effective test.

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Nonprofit Tech for Good

MAY 16, 2024

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. These include direct mail, phone calls and messages, and in-person solicitations. It shows their giving history and how they like to be contacted.

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Donation Fundraising Data Donor 273

Byte Technology

AUGUST 9, 2015

And yet, according to website monitoring service StatusCake, it happens to thousands of companies every day as a result of being “blacklisted” by mail servers, browsers and complex filtering systems and corporate firewalls. To begin, contact your Internet service provider and inform them of the situation.

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Communication Spam Newsletter email 100

CauseVox

DECEMBER 12, 2024

Work With Your Communications Team Your organizations fundraising calendar should match up with the marketing and communications calendar. Do you need marketing materials, pamphlets or direct mail letters? Having these dates on your fundraising calendar will ensure that you dont double-book.

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Calendar Template Fundraising Develop 89

Association Analytics

JUNE 25, 2024

This can be due to incorrect contact information or a history of irrelevant communications leading them to ignore emails. Platforms like Mailchimp, Constant Contact, and HubSpot offer transactional email options so that critical messages are delivered even if members have opted out of promotional emails. (Be

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Allegiance Group

JANUARY 14, 2025

Send your supporters updates on ongoing projects and campaigns (including direct mail). Build your contact list Encourage supporters to opt in to receive text messages by promoting a keyword they can use to text to a designated number. Contact Us Today! Contact us today. Thank-you messages. Campaign update s.

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Fundraising Tips Donor Broadcast 52

Nonprofits Source

OCTOBER 14, 2024

Taking an omnichannel approach to marketing workplace giving. Organizational information, including contact details (mailing address, EIN, etc.) Take an omnichannel approach to marketing workplace giving. Marketing Workplace Giving: 9 Smart Ways to Spread the Word. Exploring one-off workplace giving partnerships.

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Giving Team Strategy Fundraising 52

Bloomerang

APRIL 10, 2025

Marketing channels. Consider using a multichannel marketing approach that combines traditional channels like direct mail and flyers with digital channels like social media, email, and your website. A multichannel marketing strategy can help you reach a wider online audience. An easy-to-use volunteer registration form.

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Volunteer Ideas Skills Social Media 59

Qgiv

AUGUST 5, 2021

What is mobile marketing and why does it matter? Mobile marketing is the practice of reaching out to donors on their mobile devices. All that’s left is to ask for permission to contact them via that phone number. Your donors can select the checkbox to agree to be communicated with using the contact information provided.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 8, 2019

What caught my interest was Adam Ruff’s session called “From Manual To AI: The Past, Present and Future of Marketing Automation,” as Allison Fine and I are actively researching the use of AI to scale generosity. It’s the 21st century version I what I did years ago.

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Campaign Fundraising Donor Adobe 115