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Understanding Digital Tracking

Byte Technology

Nearly everything can be traced and tracked, from cell phone records to ATM withdrawals. These tools for gathering information must all work hand-in-hand to get a full picture of their purchasing route. However, if the customer doesn’t give their personal information, the person’s data and the cookie remain anonymous.

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Top 12 Features Membership Organizations & Associations Should Look for in a CRM

Nonprofit Tech for Good

Trying to enter all this information manually can be exhausting, especially once membership numbers start to boom. The fields on a CRM are the points of information that you will be collecting about your customers. However, most industries will have specific pieces of information that they want to collect. Mobile Phone Access.

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7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

Using DonorPerfect’s partnership with Constant Contact can make drip campaigns easy and effective. In Constant Contact, you can build your email series and apply DonorPerfect’s filter so only those donors will receive the emails. You can also set up a timeline in Constant Contact to determine when each email in the series gets sent.

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How to Collect Compelling Stories to Use in Your Fundraising Work

The Fundraising Authority

Sometimes this conversation happens in person or on the phone. Each of these four different types of stories can be used as part of your fundraising letters, newsletters, phone calls and in-person meetings to better tell the story of your non-profit. Rule #3: Collect More Information than You Will Be Able to Use.

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The Essential Tech Elements for Virtual Fundraising Events

Nonprofit Tech for Good

You can use multiple devices to stream to multiple platforms, but you will need one dedicated device (computer, tablet, or phone) for each different platform. With this option, the presenters will need to look directly at the different devices throughout the presentation to have “eye contact” with the audience.

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3 Easy Ways to Get New Email Subscribers and Drive Donor Growth

Nonprofit Tech for Good

Every nonprofit needs two things to drive sustainable growth: new contacts and new donors. You might be thinking this is unnecessary, but it only takes a few minutes to test both – on your laptop and your phone – and it could save you huge headaches in the long run. Here’s an easy action plan you can follow to get going right away.

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Advocacy for everyone: 6 ways to help your supporters take action

EveryAction

Mobile optimization —M+R’s Benchmarks for the year 2022 found that “users on mobile devices (including both phones and tablets) accounted for 57% of nonprofit website traffic.” You can harness this power by making it easy for them to fill out an advocacy form and contact the decision-makers who need to hear from them with targeted messages.

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