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3 Easy Ways to Get New Email Subscribers and Drive Donor Growth

Nonprofit Tech for Good

Every nonprofit needs two things to drive sustainable growth: new contacts and new donors. But there are some very simple tactics, often overlooked, that pretty much guarantee massive growth to both your email lists and to your donor database. If you aren’t using pop-ups to get new email subscribers, you should give it a try right now.

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7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

Set up a drip email to do the work for you. To use a drip-email campaign, determine what your end goal is, or your call to action. Whatever you want your donors to do, make sure you have this goal in mind when crafting your email series. This will keep your emails concise and focused. Examples: Make a second gift.

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Marissa Mayer’s startup launches its first official product, Sunshine Contacts

TechCrunch

Its new app, Sunshine Contacts, aims to be a better tool for organizing, updating and sharing contact information with others. Or, as Mayer puts it, “if technology can drive a car, how come it can’t just organize my contacts, make scheduling easier or do some things that seem a lot more straightforward?”

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Top 12 Features Membership Organizations & Associations Should Look for in a CRM

Nonprofit Tech for Good

Divide Contacts Into Subsets. Another important way to make sure that everything has been customized to suit you is by dividing your contacts into subsets. In other cases, you can divide contacts based on which part of your association they are with. Mobile Phone Access. Integrates With Other Software.

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Advocacy for everyone: 6 ways to help your supporters take action

EveryAction

Mobile optimization —M+R’s Benchmarks for the year 2022 found that “users on mobile devices (including both phones and tablets) accounted for 57% of nonprofit website traffic.” You can harness this power by making it easy for them to fill out an advocacy form and contact the decision-makers who need to hear from them with targeted messages.

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10 Ways To Segment Donors To Improve Nonprofit Fundraising Effectiveness

TechImpact

In another 2013 study conducted by Blackbaud found that “response and click through rates in nonprofit email campaigns declined by 16% and 18.7%, from 2012.” This means that email campaigns lacked creativity, personalization, and users felt like they were receiving a spammed message, not a message that was sent specifically for them.

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Create the ultimate nonprofit email newsletter

Get Fully Funded

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. The right nonprofit email newsletter format. Your regular email (e.g.