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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter. Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns.

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10 Website Maintenance Tips for Nonprofits

Nonprofit Tech for Good

If you have a contact us form, add a Google reCAPTCHA to help stop spam emails. If you are looking for more advice on this, please contact us to set up a free consultation. 9) Add a reCAPTCHA to your “Contact us” form. If you don’t, “Contact us” forms are good for funneling inbound requests and good for SEO.

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Everything is a guessing game with Big Tech because the big providers that control whether an email lands in someone’s inbox are not democracies. If it reads and sounds like spam to you, it’s probably going to look like spam to other providers,” McClelland said. “And the only way to know is to test.”

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Technology Challenges Nonprofits Face

TechImpact

Image courtesy of Rensec IT Consulting. “Nonprofits tend to invest more in their missions and programs, and not necessarily in technology resources,” Anthony Pisapia, Director of Development and Programs for Tech Impact, explained. Beyond the social sphere, nonprofits see less activity from mailing (i.e.,

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Digital Privacy Compliance for Nonprofits: The Big 3 Laws

Achieve

Although your nonprofit likely isn’t anywhere close to collecting large-scale location and engagement data to sell to other firms or push hyper-targeted ads like the tech giants, the point of regulations at any level is to protect consumers (or donors) and weed out bad actors.

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How Nonprofits Can Improve Their Email Deliverability

Tech Soup

This issue of email deliverability — the percentage of email that actually makes it into inboxes and not spam folders — is becoming a critical issue for nonprofits of all sizes. How Your Emails Become Spam. Email Deliverability Defined. Nonprofit staffers across the country are taking notice.

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Join 1,700 Nonprofit Professionals in San Francisco for the 2012 NTC

NTEN

Charlotta "Lottie" Beavers, ICT Consultant. My magic moment was sitting in the ballroom during that first lunch and realizing there were hundreds of people out there doing the same type of work I do - people who work for change and want to help others work for change. I loved the energy and camaraderie of the attendees.