Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 8, 2009

A few weeks ago I had the pleasure of speaking with Vikki Spruill, Ocean Conservancy 's President and CEO and members of her communications team, Laura Burton Capps, and Dove Coggeshall about their recent experiments and learning on Facebook. Facebook was an uncharted territory for the Ocean Conservancy.

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Nonprofit Tech for Good

FEBRUARY 25, 2014

Their new site is gorgeous. Nature Conservancy. As a follow-up list from last year’s 7 Responsively Designed Nonprofit Websites to Study and Learn From , below is a new selection of 11 exceptional, responsively designed nonprofit websites. Pay particular attention Heifer International. glaad.org. Heifer International.

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Fast Company Tech

APRIL 1, 2025

The site of a water pipeline project by the company Recharge through Lee County into Williamson County is pictured on March 28. In the middle of all this is the little Brazos Valley Groundwater Conservation District, based in the small town of Hearne and also a defendant, alongside Upwell, in the lawsuit. It stops it.

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Nonprofit Tech for Good

OCTOBER 25, 2022

For example, the Nature Conservancy uses a maroon top bar to send visitors prompted by TV ads to their monthly giving donation page. Participants will learn how to create and maintain a content strategy, current best practices for the top-performing social media sites, and how to be an early adopter of emerging social media trends.

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Nonprofit Tech for Good

MAY 14, 2012

However, and unfortunately, the importance of using a visually appealing, perfectly-square avatar consistently on all social networking sites to build a powerful, recognizable online brand has yet to make its way into the communications and fundraising plans of many nonprofits. Nature Conservancy. Water.org. Survival International.

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Nonprofit Tech for Good

APRIL 22, 2012

That said, during the design process make sure you have physical access to an iPad (and other tablets) so you can view and experience how your site looks on the iPad when held vertically and horizontally: 1. The Nature Conservancy :: nature.org. WildAid :: wildaid.org. Save the Children :: savethechildren.org.

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Nonprofit Tech for Good

JANUARY 25, 2010

I’ll be covering that in more detail next week, but in the meantime take a quick browse through the sites below. It becomes immediately clear that the design principles and purpose of nonprofit mobile websites are quite different from desktop sites. The Nature Conservancy. National Public Radio. m.npr.org. sonc.mobi.

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Nonprofit Tech for Good

JANUARY 5, 2020

Intro to Coding’s website features animated geometric shapes in the hero area of their site (aka the “above the fold” area), in-line with 2020 geometric shape and animation trends. Conservation International features all three in their website’s primary navigation bar and footer – both visible on every page of their website.

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Nonprofit Tech for Good

OCTOBER 4, 2012

For those nonprofits that have claimed their LinkedIn Company Page , today the site rolled out a new design that you’ll want to upgrade to much sooner than later. Nature Conservancy of Canada on LinkedIn :: linkedin.com/company/127032. LinkedIn for Good Launches Board Connect for Nonprofits.

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Nonprofit Tech for Good

MAY 16, 2011

For example, and as much as I love Sea Shepherd and appreciate their effort to be an early adopter in group text messaging, so far all of their text alerts have linked to their desktop site. Finally, that the three nonprofits listed above are all related to animal rights, animal welfare, and conservation is telling.

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Nonprofit Tech for Good

JANUARY 19, 2024

You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. So, if your nonprofit works in environmental conservation, use a keyword research tool to identify common questions like “how to support local environmental initiatives.” Search Engine Optimization.

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Nonprofit Tech for Good

JULY 2, 2020

Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. The Nature Conservancy’s page is big on professional nature photography. With influencer relationships, profile design, and the right content strategy, you can use the site to drive donations and build awareness.

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Nonprofit Tech for Good

MARCH 22, 2011

Neither does linking to desktop sites inside smartphone apps, in group text alerts, or on location-based communities like Foursquare, Gowalla and Facebook Places. Nature Conservancy :: m.nature.org. The rise of QR Codes has helped many nonprofits understand the need for mobile websites, or at the very least mobile-optimized web pages.

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Engadget

APRIL 17, 2025

With this promotion, Sonos is upping the environmental impact by donating a portion of refurbished item sales to conservation nonprofits. We've got a complete guide on how to approach this sector, but in most cases, it's a chance for companies to find buyers for products that are like new that were returned.

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Beneblog: Technology Meets Society

MAY 16, 2010

So we’re especially proud to announce the launch of Miradi version 3, the enhanced version of our user-friendly environmental conservation software. Miradi gives conservation planners cutting edge tools to design, manage, monitor and learn from their projects.

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Fast Company Tech

APRIL 22, 2025

For scientists, these collaborations provide vital access to remote, understudied regions; for yacht owners, they offer tax benefits, meaningful engagement for crew, and the satisfaction of contributing to ocean conservation without necessarily sacrificing privacy or comfort.

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Nonprofit Tech for Good

FEBRUARY 24, 2013

With all the new tools out there to experiment with, why would individuals and brands want to start over on site with a bad brand name and tainted history? Once again, Myspace old and new, misunderstood and underestimated the affection that Myspacers once had for this site. So, does your nonprofit need to be on the new Myspace?

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The Verge

DECEMBER 1, 2021

It’s intended to fight what Texas politicians have described as unfairly liberal-leaning moderation on sites like Facebook and Twitter. The law’s disclosure rules are “inordinately burdensome given the unfathomably large numbers of posts on these sites and apps,” the order says.

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Nonprofit Tech for Good

JUNE 7, 2011

Though it doesn’t exist yet, it is hard to fathom that mobile-optimized petitions are not in the works at petition sites like Change.org or Care2 , or that an unknown, yet-to-be-launched new service solely dedicated to m-advocacy and the Mobile Web is coming soon. 2) Mobile-optimized petitions “signed&# through smartphone apps.

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Nonprofit Tech for Good

MAY 14, 2012

However, and unfortunately, the importance of using a visually appealing, perfectly-square avatar consistently on all social networking sites to build a powerful, recognizable online brand has yet to make its way into the communications and fundraising plans of many nonprofits. Nature Conservancy. Water.org. Survival International.

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Nonprofit Tech for Good

SEPTEMBER 7, 2011

Neither does linking to desktop sites inside smartphone apps, in group text alerts, or on location-based communities like Foursquare and Gowalla. Nature Conservancy :: m.nature.org. The rise of QR Codes has helped some nonprofits understand the need for at least mobile-optimized web pages. Metropolitan Opera :: m.metoperafamily.org.

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The Verge

JULY 17, 2020

Google will ban ads promoting coronavirus conspiracy theories, remove ads from pages that promote these theories, and demonetize entire sites that frequently violate the policy starting on August 18th. It’s unclear how much content currently violates Google’s new rules and whether specific sites would be demonetized under them.

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Nonprofit Tech for Good

AUGUST 3, 2011

Or, if your nonprofit works to protect the environment or animals, for every tragic loss of habitat or endangered species, share a story of conservation or progress. If your nonprofit works in disaster relief, share a story of survival. 2) The rise of the Internet troll.

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Nonprofit Tech for Good

JANUARY 30, 2012

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Alexa Top Sites :: alexa.com/topsites. This website tracks what sites are the most popular in the world today. In addition to the list of global top sites, you can also view top sites by country.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2008

The Nature Conservancy has used Flickr Group to host a photo contest on its Web site. Here's an interview with Nature Conservancy staff members Evan Parker and Susan Citro about how the organization is using Flickr. Why did your decide to set up a group on Flickr? What is the work flow to make it successful?

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Flickr Conservancy Group Interview 56

Fast Company Tech

MARCH 18, 2025

Illinois Quantum and Microelectronics Park , seeks to build out the future of cutting-edge quantum computing on the site of a former steel plant site in Chicago. Home tofactory complexes that once employed 20,000 workers, the site has been the focus of several redevelopment crusades.

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Forum One

DECEMBER 3, 2024

The dynamic, scalable site highlights biodiversity preservation through stunning nature-focused visuals and intuitive user pathways. Designed to grow with the series, it allows users to watch episodes, explore resources, and engage in real-world conservation activities, all while being easy for the Wild Hope team to manage and expand.

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Nonprofit Tech for Good

JUNE 3, 2012

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Alexa Top Sites :: alexa.com/topsites. This website tracks what sites are the most popular in the world today. In addition to the list of global top sites, you can also view top sites by country.

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Michael Stein's Non-profit Technology Blog

JULY 13, 2008

But is there really a return on investment for non-profit participation on these sites? The Nature Conservancy (TNC) is a 501(c)3 organization that works in the U.S. Jonathon - No, the Conservancy was not involved with the creation of (Lil) Green Patch. Jonathon - The application is supported by advertising on the site.

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Connection Cafe

AUGUST 21, 2014

This week, we’re talking with Ryan Chung , Bo Bell , Sol Salgar, and Carla Perez of Central Park Conservancy (CPC) in New York City. We did a complete redesign of our entire site with a small team handling the design and development from start to finish. WHAT ONE DECISION MADE A DIFFERENCE WHEN REDESIGNING THE SITE? .

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Nonprofit Tech for Good

AUGUST 27, 2012

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Alexa Top Sites :: alexa.com/topsites. This website tracks what sites are the most popular in the world today. In addition to the list of global top sites, you can also view top sites by country.

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Saleforce Nonprofit

JULY 2, 2021

By: Andrew Tingley, Director of Communications at The Nature Conservancy. At The Nature Conservancy , one of the world’s largest environmental nonprofits, we have examined a huge range of nature’s benefits throughout our 70-year history. When you think about nature, what comes to mind? © Cameron Davidson; May 2019.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 22, 2011

The Ocean Conservancy has done just that! While the timeline has the potential to embarrass some users who might have inappropriate photos buried along their timeline, the cover image is a great opportunity for nonprofits to engage their champions to help spread the word about the organization. Is your nonprofit doing something similar?

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Nonprofit Tech for Good

MAY 29, 2012

You want to be able to further inspire your donors to give again through social media, but must they actually go and search for your nonprofit on those sites of their free will to like or follow you? What are the chances of that happening? World Wildlife Fund :: worldwildlife.org. 5) A multiple-page, multiple-choice donation process.

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Nonprofit Tech for Good

MARCH 8, 2013

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Alexa Top Sites :: alexa.com/topsites. This website tracks what sites are the most popular in the world today. In addition to the list of global top sites, you can also view top sites by country.

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Nonprofit Tech for Good

DECEMBER 27, 2012

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Alexa Top Sites :: alexa.com/topsites. This website tracks what sites are the most popular in the world today. In addition to the list of global top sites, you can also view top sites by country.

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Nonprofit Tech for Good

NOVEMBER 7, 2011

.” It’s worth noting that beginning July 31 Google made it mandatory that all Google Profiles be public which means that your first name, last name, and profile picture will be visible when you participate in public Google Products such as Google Places, Maps, Images, Sites, etc.

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