Conservancy Digg Netsquared Technique 
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 21, 2007
The technique is to illustrate the issue through the experience of an individual. " I used the technique two years ago for a presentation at the first netsquared conference called " I Tag the Hand that Feeds Me " or what I should retitle "Meet Sally. Here's another one called " Meet Charlie."
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 19, 2007
A short case study about the Nature Conservancy uses e-metrics. " This post from a few months back from Search England Land titled " How To Win Friends and Influence People in Social News Networks " offers some tips for leveraging sites like Digg, and Stumbleupon. This week was Blog Action Day for the Environment.
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