Beth's Blog: How Nonprofits Can Use Social Media

JUNE 29, 2011

This requires some discipline to think long and hard about what data is most useful to gain an understanding. A nonprofit recently shared their social media metrics spreadsheet with me and it was 150 rows of data that require constant scrolling. Do you need to a monthly trend? Step B: Identify the comparison.

Design 119

Design Chart Measure Social Media 119

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

One participant on my Facebook page, Maggie Leifer McGary discovered this as well about her nonprofit's fan page (check out her case study ) While it is possible to go back and download an export of daily metrics from the Facebook insights tool from the beginning, it can be a huge pain. I look at the following metrics: Total Interactions.

Social Media 116

Social Media Measure Action Media 116

ASU Lodestar Center

MAY 30, 2012

expectations); Compare actual activity to expectations (comparison of budget/prior year to actual); Present a picture of the financial health of the organization. What is the trend of revenue, expense and other activities? How do these trends compare to expectations? Simplify without Compromise.

Report 86

Report Nonprofit Ratio Director 86

M+R

APRIL 16, 2024

It’s not accurate to compare UA pageview data to GA4 pageview data since the metric logic has also changed. Even comparing Total Users from UA to GA4 is not an apples-to-apples comparison since the method Google Analytics uses to track users changed from UA to GA4. The way GA4 is tracking has changed substantially from UA.

Benchmark 75

Benchmark Analytics Google Comparison 75

sgEngage

OCTOBER 19, 2022

Newsletters with industry trends hit your inbox almost every day. While lists are great for helping you identify a specific piece of information, such as a total of grant dollars awarded year to date, it can be difficult to visualize your information or clearly see a comparison of several data sets.

Chart 98

Chart Report Data Grant 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 21, 2011

Google Analytics , with its robust dashboard system displaying key web site metrics, is another example. The Town of Oro Valley in Arizona maintains a financial dashboard displaying the town’s financial performance compared to past trends. 5) Scenario Comparison Dashboards.

Nonprofit 103

Nonprofit Indianapolis Museum Social Media 103

Classy

AUGUST 4, 2021

Members of this team review fundraising metrics , such as: Which recurring donors have upcoming credit card expirations, in order to stay ahead of lapsed recurring gifts. They’ll look at metrics on missing donor data, address updates, and donor actions. How many volunteer hours were recorded for a park cleanup event.

Fundraising 95

Fundraising Nonprofit Metrics Volunteer 95

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Here’s my spreadsheet aerobics daily and monthly routine. I grab the monthly daily data from the insights tool (old version) and download into a spreadsheet. Out of the 25 or metrics I could look at, I only collect the following metrics: Total Interactions. New Fans (Likes). Unsubscribes. Page Views.

Social Media 100

Social Media Strategy Media Social 100

Whole Whale

OCTOBER 22, 2024

Donation Tracking & Optimization Volunteer Management Mission Impact Content Campaign Performance Stakeholder Journey Analysis Technical Performance Community Building Geographic Impact Board Reporting Email Campaign Performance Regional Geographic Analysis Seasonal Performance Analysis Donation Tracking & Optimization Track donation funnel (..)

Ideas 52

Ideas Metrics Nonprofit Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

By understanding your activity and performance, fan response, trends and comparisons, you are better equipped to improve your presence on Facebook. Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users. See a sample of what the stats look like here.

Facebook 98

Facebook Stats Tips Social Media 98

sgEngage

APRIL 8, 2022

This year’s summit included data from a variety of sectors, drawn directly from participant CRMs and standardized to allow for consistent comparisons. After such a tumultuous year, with many drivers for both potential increases and declines in giving, it was no surprise to see mixed trends among sectors and organizational sizes. .

Blackbaud 98

Blackbaud Analytics Retention Donor 98

TechCrunch

NOVEMBER 22, 2021

You’ll want to deliver the same sets of metrics and details in each quarterly meeting so that directors and executives can make apples-to-apples comparisons of key data. For example, your board members will notice if your sales velocity is speeding up and your average selling price is trending down. Deliver the goods.

Slides 87

Slides Headline Metrics Advice 87

TechCrunch

DECEMBER 15, 2022

The startup’s approach has prompted some to draw comparisons between its model with that of the behemoth Shein. At the core of Virgio is the tech foundation, which is always listening to evolving trends on social media platforms and predicting the demand for each trend. “At

Fund 76

Fund India Social Media Comparison 76

NTEN

MAY 20, 2013

Here is a Year-Over-Year comparison of our survey responses to technology staffing questions for the last three years: The key things we notice here are: The significant diffence between tech staffing levels reported in 2010 as compared to 2011 and 2012. This gives us (and you) a more comparable metric.

Technology 85

Technology Report Ratio Nonprofit 85

Kindful

NOVEMBER 22, 2021

When it comes to acquisition, we all know that metrics matter. However, most nonprofits don’t know which metrics to look at —or what to do with that information once they have it. . This is especially true if you aren’t sure which numbers or metrics you should review. I recommend looking at three key metrics. .

Results 62

Results Action Metrics Campaign 62

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 5, 2008

is a service for tracking popular URLs people are sharing on Twitter as a way to identify trends, topics, and new and interesting tools and services. Twist analyzes and presents trend comparisons and volume between keywords and tags. Twitt(url)y. TwitLinks aggregates the latest links from the worlds top tech twitter users.

Twitter 50

Twitter Analysis Metrics Analytics 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

The holy grail metrics is missing? I'd like to see an analysis of retweeting, number of new donors, an overlay of the blogging campaign with the hash tag trending, how much off twitter promotions generated direct traffic to donations page and vice a versa. Velocity and fluence and it's darn hard to track those. Twitt(url)y.

Donation 50

Donation Organization Stats Tanzania 50

Connection Cafe

AUGUST 4, 2017

I used to believe that online average gift size was a vanity metric. It made for interesting tweets and blog post headlines about online giving trends, but it wasn’t very useful. Over time I’ve learned to love the online average gift size metric. Compare your own online median gift size trends to the chart above.

Gift 41

Gift Online Statistics Trend 41

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 4, 2009

Lucy Bernholz, moderating, said that metrics are the carbon in the ecosystem and the oxygen is the policy frame. People are open sourcing their metrics, and building taxonomy. To get the market from niche to mainstream people are working on taxonomy, metrics and peer and trend ratings. Lagging indicators -.

Taxonomy 61

Taxonomy Metrics San Francisco Foundation 61

Candid

MAY 4, 2023

Here, we see a clear trend: Over 90% of nonprofits shared some demographic data about their leader. iv In comparison, the sharing rate for all other staffing levels is below 60%. Among demographic categories, the sharing rates are notably higher for race/ethnicity and gender. Here, a higher number means that more data has been shared).

Demographics 98

Demographics Share Data Nonprofit 98

sgEngage

APRIL 29, 2021

This year’s summit included data from a variety of sectors, drawn directly from participant CRMs and standardized to allow for consistent comparisons. After such a tumultuous year, with many drivers for both potential increases and declines in giving, it was no surprise to see mixed trends among sectors and organizational sizes.

Retention 72

Retention Gift Donor Conversation 72

The Modern Nonprofit

FEBRUARY 20, 2024

Analyzing Your Website’s Organic Traffic To understand how people are finding and engaging with your nonprofit website, you need to set up analytics and regularly monitor performance metrics. You’ll find key metrics under the Acquisition > All Traffic > Channels menu in your GA dashboard.

Websites 59

Websites Impact Guide Nonprofit 59

M+R

FEBRUARY 4, 2021

We also use the median for our comparisons, so that one outlier doesn’t skew the whole set. This follows the broader trend we see in the e-commerce world: you might also remember that promos started so early that Black Friday seemed more like Black Friday Month. . And boy, were there some outliers this year. On to the goods! .

Fundraising 98

Fundraising Gift email Group 98

Singularity Hub

FEBRUARY 11, 2025

The data comes from Epoch , an organization that analyzes trends in computing, data, and investments to understand where AI might be headed. This makes tracking these metrics important. 11 In comparison, GPT-4, released in 2023, was trained on almost 13 trillion tokens, or about 9.75 billion words. trillion words.

Train 98

Train Training Chart Model 98

DNL OmniMedia

MAY 7, 2024

Whether you’re analyzing patient outcomes, tracking academic trends, or gathering insights from donor demographics, data visualization can be a valuable tool for any organization. Industry benchmarks and comparisons: Consider the larger trends at play that impact your results.

Organization 52

Organization Data Chart Audience 52

DNL OmniMedia

DECEMBER 12, 2024

A lack of marketing expertise: Keeping up with evolving marketing trends, tools, and best practices requires constant learning and adaptation. You will also notice trends in communication frequency preferences. Long-time donors may be more interested in hearing about their favorite programs or your nonprofits impact metrics.

Marketing 52

Marketing Guide Nonprofit Social Media 52

TechCrunch

AUGUST 31, 2022

Educate VCs about your market, which includes market size and macro trends. This may be a graph of a key metric like revenue or users that goes up and to the right, lots of logos of companies that have already signed up, or other goodness. You do not need to cover all metrics and details–you can cover that in the Appendix.

Fundraising 74

Fundraising Slides Metrics Business 74

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati ROI 50

Fast Company Tech

FEBRUARY 27, 2025

For comparison, Apples iOS operates on more than 2 billion active devices worldwide, including more than 1.5 But that metric is indicative of overall demand for GPUs only in an indirect way. Two years later, the chatbot is a major consumer destination and is the AI interface with which people are most comfortable and familiar.

System 75

System Build Proposal Newsletter 75

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2012

Big listening is taking all the conversations that are going on online and trying to find pockets; in our case, ocean issues like MPAs (marine protected areas), overfishing, sustainable seafood, whales, bluefin tuna, ocean acidification, sharks, and shark finning, “ explains Matt Fitzgerald, Upwell’s Curator & Social Metrics Manager.

Nonprofit 114

Nonprofit Conversation Campaign Measure 114

Google Research AI blog

FEBRUARY 14, 2023

We show a >40% improvement on the robot reaching its goal and a >65% improvement on social metrics when navigating around humans in comparison to a standard MPC policy. Example PaLM-SayCan-RT1 executions of long-horizon tasks in real kitchens. Performer-MPC provides 8 ms latency for the 8.3M

Research 139

Research Google Language Policy 139

Tableau

OCTOBER 10, 2024

They are particularly effective in identifying trends, highlighting winners and losers, and visualizing shifts in position. Polar Areas charts are particularly effective for showcasing relationships and proportions among multiple variables in a format emphasizing comparisons and trends.

Chart 59

Chart Guide Relationship Data 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

I did a comparison of time on-site with top referrals and Twitter referrals stay longer than Google. "If you listen closely, you can pick up on trends and ideas that can really help your outreach and communication efforts." This post from Cometrics -- Developing Metrics for Conversation for Twitter -- has lots to ponder.

Twitter 74

Twitter Ratio Google Artist 74

CauseVox

APRIL 29, 2021

Study Past Fundraising Trends. These strategies should also have specific metrics and/or KPIs associated with them to measure their success. meaning you should use donor trends and knowledge of your donor base to outline your annual plan. If you don’t know where you have been, how will you know where you need to go?

Calendar 98

Calendar Template Fundraising Guide 98

Tableau

AUGUST 30, 2022

Beyond traditional workbooks, your users can also leverage Metrics , a content type designed specifically for mobile. Metrics help your organization track key numbers at a glance so your employees can keep up with their most important KPIs. Discover and surface content that matters fast.

Mobile 52

Mobile Product Business Content 52

Tableau

AUGUST 30, 2022

Beyond traditional workbooks, your users can also leverage Metrics , a content type designed specifically for mobile. Metrics help your organization track key numbers at a glance so your employees can keep up with their most important KPIs. Discover and surface content that matters fast.

Mobile 52

Mobile Product Business Content 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. It uses metrics to measure your results and help you improve your strategy over time. Defined Audience.

ROI 50

ROI Social Media Slides NTEN 50