This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
By tracking the right metrics, you’ll be able to determine what parts of your nonp rofit advertising stra tegy are successful and what needs to be adjusted. But what metrics are the right ones to monitor? Impressions What is this metric? Click-Through Rate What is this metric? Bounce Rate What is this metric?
- Although a great report in itself, I suggest opening the date range filter to include “past comparison,&# for year to year comparison (if you have previous year’s data). Use this comparison to survey peaks and valleys of traffic. Also, Google defaults to the most recent month’s worth of data.
Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Here are examples of success metrics broken down by three common channels: List Preparation. This is important for conversion metrics or click-through success metrics. Analyze Performance.
Effective features of this event management software include: Simple event registration. Qgiv simplifies event registration, reporting, and guest management to help plan and execute fulfilling, engaging experiences. Stand-out features: Registration pages for free and paid events. Price: Free to download, use, and share.
Similar to the engagement meter, a generosity score also provides an at-a-glance view of an important supporter metric. Fundraising metrics. Your dashboard can provide insight into your most important fundraising metrics. This will help you make direct comparisons after you’ve received a demo of each. Marketing solutions.
We typically see organizations that do peer-to-peer fundraising not only help create a sense of community, but they also raise about 2x as much in comparison to other digital fundraising initiatives. Have them keep track of their miles using this Activity Metric or Strava. Crowdfunding.
One feature I liked was that Pathable has an API for creating accounts, so I was able to roll that into our conference registration on our drupal site, and it populated their Pathable account with their organization, blog url, delicious url, flickr url, twitter url, etc (if they had added that to their drupal profile on NMC’s site).
Leverage a CMS that has embedded Google Analytics functionality so you can track metrics like site visits, bounce rates, and more. For example, your AMS should allow you to manage your events with: Easy registration. Event comparison. Compare the reports and key metrics from any two events to evaluate the pace of registration.
technology solutions you’ll need As your social media approach matures, you may need to invest in a social media management solution to manage content creation, posting schedules, and engagement metrics. Revisit key pages you will feature in your ads, such as your donation page, events registration page, and volunteer sign-up page.
Well break down the key features to look for in a P2P fundraising platform and provide a detailed comparison of 12 top peer-to-peer fundraising solutionsincluding our personal favorite, Neon Fundraise. The best platforms ensure that fundraising pages, donation forms, and event registrations are fully functional on any device.
Twitter: At 330 million users per month, Twitter feels like a fading platform in comparison to the others. Analyzing Results on Your Social Media Platforms A huge benefit of social media is the ability to see your metrics in black and white. Conversions Event registrations, donations, signups (how many people want to HELP you?)
Try looking at a variety of meaningful metrics (not just dollars raised) to better understand the drivers for the event and provide feedback you can use for optimizing future events. as well as year-over-year comparisons for each metric. as well as year-over-year comparisons for each metric. Emotional branding.
Fill out the registration form, where you’ll agree to Google’s non-discrimination statements and provide some information about your organization. donations, volunteer registrations, etc.). Then, they’ll provide you with a token that you’ll share with Google when signing up for Google for Nonprofits.
to care a whole lot about how many hits they got in comparison to similar (or different) organizations. It wasn’t meant as a statement about what I think about whether or not web stats are a useful metric of much. Other metrics we look at include: What are our sign-ups for our newsletter? 6 Katrin 09.19.07
The company has a new metric called RPM (revenue per mille) which shows a creator’s total revenue (both from ads and other monetization areas) after YouTube takes the cut. The official position of the Republican party is now that voter registration is a partisan issue. Julia Alexander / The Verge ). Eric Newcomer / Bloomberg).
We organize all of the trending information in your field so you don't have to. Join 12,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content