Comparison Google Rate Test 
NetWits
JANUARY 3, 2011
Direct mail may use different friendly URLs to test response rates. Email may test different “Donate” calls to action to improve click-through rates. Now that they’re one step closer to becoming a donor, event participant, or email subscriber, do you stop testing? Why is testing important? Are you sure?
Association Analytics
OCTOBER 10, 2022
In today’s world, success is measured by more than just clicks and open rates. If you’re doing an A/B test or targeting your email to a certain segment, it will also be difficult to refine your list without real-time access to your data. Google Analytics and Tracking Modules are two basic elements you need to track online behavior.
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NetWits
MAY 26, 2011
Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. A new version of Google Analytics is currently in Beta testing and a future web post will address what you should know before using. Google Analytics Dashboard.
M+R
FEBRUARY 4, 2021
We also use the median for our comparisons, so that one outlier doesn’t skew the whole set. Some groups had standout years with audience growth and response rate—due in no small part to the pandemic (think: front-line organizations like food banks). And boy, were there some outliers this year. On to the goods! .
Qgiv
FEBRUARY 13, 2023
With interactive dashboards, you can view your donors’ information and interactions at a glance and get suggestions for how you can improve your retention rate. Their easy-to-use email editor and subject line testing tool helps you create engaging emails with higher open rates to spread the word about your fundraising events.
Connection Cafe
MAY 22, 2013
I don’t know for sure, but I can show you how to answer that question for yourself using the good ol’ scientific method and Google Analytics. Yes, the same technique that ultimately brought us things like space shuttles and smartphones can help you increase your online donation rates (no beakers or Bunsen burners required).
Nonprofits Source
JANUARY 23, 2023
Google recognizes the power of search engine marketing and shares free access to its paid marketing platform with eligible nonprofits. Through the Google Ad Grants program, Google empowers charitable organizations to tap into pay-per-click (PPC) advertising, connecting them with likely prospects online.
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