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Monterey Bay Aquarium’s Integrated Mobile Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Humberto Kam, Senior Manager of Online Communications for the Monterey Bay Aquarium, was kind enough sit down for an interview recently. We also work with food service companies, retailers and wholesalers, chefs and restaurateurs to encourage them to make the switch to sustainable seafood. Tell me about Seafood Watch.

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ROI: What are the best "I" words for nonprofits to think about Social Media and ROI?

Beth's Blog: How Nonprofits Can Use Social Media

It is a flow chart that calculates business performance taking into account not only whether the company had a profit, but whether that profit was good enough relative to the assets it took to generate it. He is talking about outcomes based program evaluation, not evaluating your social media strategy.

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How To Avoid 8 Common Performance Evaluation Pitfalls

Eric Jacobsen Blog

Wednesday, December 1, 2010 How To Avoid 8 Common Performance Evaluation Pitfalls As the year comes to a close its likely time for many business leaders to tackle the annual performance appraisal process. So, here is a good reminder from author Sharon Armstrong about how to avoid eight performance evaluation pitfalls.

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How To Be A Green Leader

Eric Jacobsen Blog

Thursday, October 28, 2010 How To Be A Green Leader You can be a green leader at work and help save the planet and money for your business, by following these practices and instilling these habits with your employees: Photocopiers: Use the "standby" button on your copiers and that will lighten your energy load by 70 percent.

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Do Exit Interviews

Eric Jacobsen Blog

Sunday, March 21, 2010 Do Exit Interviews Knowing why an employee leaves your company can help you to reduce your employee turnover rate. So, do an exit interview whenever possible with each departing employee. 3 Coaching And Mentoring Tips How To Avoid 8 Common Performance Evaluation Pitfa.

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Key Interviewing Questions To Ask To Identify Leaders

Eric Jacobsen Blog

Saturday, October 23, 2010 Key Interviewing Questions To Ask To Identify Leaders The next time you are interviewing a candidate and you want to access their leadership skills, consider asking the candidate these questions: What personal qualities define you as a leader? How To Improve Customer Service With The Telephone.

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How To Produce An Effective Company Blog

Eric Jacobsen Blog

Tuesday, November 9, 2010 How To Produce An Effective Company Blog If you lead a business and aren’t part of the 34% of U.S. companies using a blog for marketing purposes, your business likely will within the next year. Make it relevant to your company or products. Make your blog as non-promotional as possible.