Amy Sample Ward

APRIL 27, 2009

Sarah Granger: advise nonprofits on using social media for advocating and communicating. assessed the conversation and they had a 58% negative blog/conversation ratio (used manual researching, icerocket, forumtracker, search.twitter, etc.), new that was the metric/goal to track and 6 months later there was only 18% negative ratio.

Social Media 102

Social Media Map Strategy Media 102

NTEN

AUGUST 31, 2010

This resulted in us creating a “sneaker-net” approach to providing basic asynchronous ICT services to rural villages: a complete offline Wikipedia that fit on a CD-ROM, and severely restricted bandwidth throttling to allow community radios to access the Internet (via prepaid RBGAN) for $2-3 a day. . Voice remains the killer app.

Mobile 62

Mobile North America Mali Cameroon 62

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. Social Fundraising: Leveraging On and Offline Connections.

ROI 50

ROI Widget Cambodia Metrics 50

Nonprofit Tech for Good

MAY 18, 2013

The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback. Chapter 3 :: Find Your Facebook Voice. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.”

Social Media 252

Social Media Social Chapter Media 252

Nonprofit Tech for Good

MAY 18, 2013

The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback. Chapter 3 :: Find Your Facebook Voice. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.”

Social Media 204

Social Media Social Chapter Media 204

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Communication is never one-size-fits-all.

Channel 59

Channel Marketing Fundraising Mail 59