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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

Successful nonprofit fundraisers have always understood the power of personalization in effective communications. Automated Personalization: Salesforce automates personalized communications across multiple channels, including email, social media, and direct mail. Create dynamic segments: Don’t just set static lists.

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Mapping Our Way to an Inclusive Donor (and Team) Experience

Allegiance Group

Donor Journey Mapping is a process for helping organizations understand their current donor experience, identify opportunities to improve, and implement a plan to enhance it. They did their Donor Journey Mapping Homework by: Defining the audience: Donors who had the potential to make a $1k gift. Need help understanding your donors?

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The Humane Society rebrands as the Humane World for Animals to showcase its global efforts

Fast Company Tech

The nonprofit animal advocacy organization has officially rebranded as the Humane World for Animals to better communicate its existing, broader work. Building a brand to communicate international advocacy The rebrand also follows existing international coordination among its former country- and region-based entities.

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4 Types of Donor Personas for Effective Nonprofit Fundraising

Nonprofit Tech for Good

If you’ve never done so, developing donor journeys (also known as donor journey mapping) can feel like quite an undertaking. Donor journey mapping can be as complex or as simple as you like—as with all new things, it’s best to start simple and grow from there. Donor Journey Mapping Basic Steps. How do I segment my list?

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How to Bundle Your Nonprofit’s Donor Communications

Bloomerang

In a previous blog post , I wrote about how bundling your donor communications can save your nonprofit time and money. You can bundle your donor communications in two ways: going all in or bundling in batches. We recommend that you bundle a minimum of 3 months of donor communications in one batch. . Create your bundling plan. .

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Your colleagues are crucial to your promotion. Here’s why

Fast Company Tech

Map your landscape Start by listing all the colleagues who are critical to your teams mission and your success as a leader. How frequently are you communicating? What’s the quality of your communication? That might be a sign that you need to modify your behavior or communication style. Where do I start?

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Google Maps will now give EV drivers real-time battery range info, starting with Ford

TechCrunch

Google announced Tuesday at CES 2024 a new feature for EV drivers that will track and display real-time battery information in Google Maps.

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