Allegiance Group

FEBRUARY 14, 2023

This article provides insight and perspectives on donor acquisition strategies for direct mail. It should be noted that direct mail is just one channel to acquire new donors. Dispelling Common Myths The 3 most common myths about direct mail acquisition are: You should expect a 1% response rate.

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Mail Donor Strategy Files 52

Qgiv

MAY 23, 2022

Laura Kruisenga, President & CEO, Kennari Consulting – Laura works with clients to build their annual fundraising programs with a particular focus on events, communications, and staffing. And when we are in a relationship with someone, we communicate with them differently than when we don’t know them. Or at least we should.

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Communication Donor Guide Mail 52

The Modern Nonprofit

JUNE 27, 2024

Estimated Reading Time: 6 minutes Enhancing Donor Engagement: 6 Essential Communication Strategies Donors are the heart and soul of nonprofit organizations, making it possible for vital programs and initiatives to thrive. Once you’ve segmented your donor lists, you can leverage this data to personalize your communications.

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Communication Donor Strategy Picture 59

Association Analytics

JUNE 25, 2024

This can be due to incorrect contact information or a history of irrelevant communications leading them to ignore emails. That makes it even more essential to make sure your communication strategies throughout the year are of value, keeping members engaged and informed. 4 Member Renewal – Invoicing members and collecting dues.

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Get Fully Funded

AUGUST 21, 2022

Keeping donors feeling connected to your work through fundraising communications is critical to your fundraising success. If you’re seeing lower email open rates, declining donations, and fewer donors giving, it’s time to take a step back and evaluate where things are off track. Start with your fundraising communications.

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Communication Donor Tips Fundraising 81

sgEngage

FEBRUARY 17, 2023

To make sure yours don’t get lumped in with the spam, here’s how to use your email communication to forge (or maintain) relationships with your constituents. If recipients haven’t opened messages from you in a while, automate an email that asks whether they want to continue to receive communication from you. Explore Raiser’s Edge NXT.

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Neon CRM

JULY 27, 2023

Nonprofit communications plans are far more complex today than they ever were in the past. With a well-crafted, tech-driven communications plan, you can reach your audience, engage them, and achieve your goals. With a well-crafted, tech-driven communications plan, you can reach your audience, engage them, and achieve your goals.

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Communication Develop Calendar Conservancy 52

sgEngage

FEBRUARY 18, 2023

To make sure yours don’t get lumped in with the spam, here’s how to use your email communication to forge (or maintain) relationships with your constituents. If recipients haven’t opened messages from you in a while, automate an email that asks whether they want to continue to receive communication from you.

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email Communication Effective Fundraising 72

Nonprofit Tech for Good

AUGUST 4, 2023

Silent Generation donors value personal connections and traditional forms of communication. Preferred contact methods: Voice calls, direct mail Preferred donation methods: Direct mail and voice calls 2) Baby Boomers (1946-1964) 72% give to charity, donating an annual average of $1,212 across an average of 4.5

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Get Fully Funded

AUGUST 19, 2024

You’re tirelessly working to grow your nonprofit’s impact, nurture your community, and raise funds—all while managing all the other day-to-day tasks. Imagine having the power to tailor your mass communication, so that each donor feels personally connected to your cause. This is the magic of donor data.

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Data Marketing Donor Mail 59

Volunteer Hub

SEPTEMBER 16, 2021

John’s Episcopal Church, Paul’s Place started with the vision for a soup kitchen in one of the poorest communities in Baltimore City. By providing the Southwest Baltimore community access to so many life changing programs and services, Paul’s Place hopes to be a catalyst and leader for change.

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Place Volunteer Baltimore Communication 76

The Fundraising Authority

DECEMBER 11, 2020

Well, okay, not totally for free – instead, try giving something away in return for a person’s name and e-mail address. You are collecting e-mail addresses on your website, aren’t you? What are you doing with your current e-mail contact list? Take a look at The Fundraising Authority website. Ask for (Just a Little) Action.

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Online Fundraising Mail Newsletter 243

Forj

MAY 11, 2021

For your next virtual event, consider giving direct mail appeals a try! It may seem counterintuitive at first—as the term suggests, virtual events take place in the digital realm, while direct mail is an advertising method that relies on printed materials. A direct mail platform. Follow up with attendees after the event.

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Mail Virtual Guide Associations 36

Nonprofit Tech for Good

AUGUST 6, 2023

Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Define your metrics of success. What do you want to get out of your year-end campaign?

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Practice Fundraising Guide Channel 235

Everyaction

FEBRUARY 5, 2018

In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. While it’s tempting to default to cost effective communication channels like email and Facebook, direct mail is still very much in play. Today, direct mail continues to be an effective way to prompt donors to take action.

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Mail Test Audience Tools 67

Bloomerang

JULY 2, 2021

We are here to talk about “The 3 V’s of Virtual Communication.” Hi, Steven, very glad to be here and chat with you again and featuring attendees about communication strategies. You can put them in the chat box as well, but we prefer Q&A, I prefer Q&A because it’s easier to track your questions.

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Virtual Communication Video Newsletter 117

Bloomerang

SEPTEMBER 6, 2024

Breach of contract : If your provider doesn’t get back to you within a reasonable timeframe, they may be in breach of contract, especially if prompt communication is part of the deal. Use certified mail or technology solutions : Make sure your notice gets there. And just to be safe, send it at least 30 days before your contract ends.

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Get Fully Funded

JUNE 11, 2023

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Your purpose in raising money through the mail is two-fold: generate dollars for immediate needs and build relationships with individual donors for long-term success. Are You READY to Send a Fundraising Letter?

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Fundraising Guide Mail Gift 111

Cloud 4 Good

MAY 5, 2022

All of us have experienced it: an inundation of emails that leaves us with email fatigue, prompting us to unsubscribe from a mailing list. An Email Preference Center (EPC) can contribute greatly to ensuring your prospects continue to receive the content they want from you, without bombarding them with unwanted communications.

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email Marketing Communication Template 82

Nonprofit Tech for Good

AUGUST 19, 2023

Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check. When it comes to online giving, donors don’t have to stress about being there in person or mailing in their support.

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Donation Digital Online Giving 197

Nonprofit Tech for Good

AUGUST 27, 2023

By Jennifer Wemhoff , Communications Manager at GolfStatus – the leading event management platform for golf fundraisers. You can also leverage push notifications and email communications to share information and updates throughout the day. Golf has a ton of giving power.

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Technology Fundraising Sponsor Registration 230

Bloomerang

AUGUST 16, 2024

But it’s time to think beyond direct mail pieces and brochures. Through marketing communications, nonprofits can educate donors about the opportunities to leave a legacy gift and the tax benefits for their loved ones. Aren’t legacy giving donors direct mail donors? That’s where legacy giving marketing comes in.

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email Marketing Giving Mail 82

Greater Giving

JUNE 18, 2024

Most committees have an Event Committee Chair who spearheads meetings, keeps the committee on track, and oversees members. If you choose to fill this role with more than one person, make sure they work together very well and communicate closely. Maintains communication with staff. Communicates with volunteers.

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Roles Fundraising Sponsor Artist 98

Allegiance Group

SEPTEMBER 26, 2024

Here’s a riddle: Over five days, a donor receives an email, text message, and direct mail piece from you, each with links to your online giving page. Which communication led to the gift? If they don’t scan the QR code on your mailer, don’t assume you’re wasting time with direct mail. The answer? All of them.

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Channel Tech Data API 52

.orgSource

JULY 25, 2023

For communicators who would rather write sentences than algorithms, finding the phrases that will viralize your posts seems like a New York Times word game gone wrong. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media.

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Team Marketing Build Analysis 221

Bloomerang

NOVEMBER 15, 2022

And tribute donations are growing faster than any other type of peer-to-peer fundraising , which means the need for a time-saving way to manage post-gift communications is becoming increasingly important. But managing personal communications in an efficient, yet respectful way can be time-consuming and complex. Keep it simple.

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Gift Track Generation Template 101

Nonprofit Tech for Good

JULY 7, 2022

Email Deliverability is the process of tracking how successfully your emails are reaching inboxes. This means that you can focus your communication efforts on supporters who want to be contacted, increasing engagement. 2) Ensure your Supporters are Opting-in (and then Opting-in again). 3) Email Your Most Engaged Supporters.

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Nonprofit Tech for Good

AUGUST 30, 2020

When donor information is lost in the mail, buried in an inbox, or incorrectly added to a spreadsheet, organizations risk substantial logistical challenges the day of the event that can offend donors and make for an unpleasant experience. 7) Communication Challenges. 2) Siloed Information & Duplicate Data Entry.

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Technology Sponsor Help Registration 281

sgEngage

AUGUST 15, 2023

The more data that your organization preserves about applicants and grantees, the more your GMS can simultaneously function as a CRM that can actively build reports, generate direct communications with grantees, and export buckets of data. Need to segment contacts into different mailing lists? Where have they formerly worked?

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Process Contact Blackbaud Info 75

Bloomerang

AUGUST 28, 2023

When it comes to donor data, there’s a lot to keep track of. From tracking conversations and donations to event registrations, you can note every interaction you have with a supporter in your nonprofit CRM. Bloomerang gives users access to a dashboard that actively tracks your retention rate to keep it top of mind for your entire team.

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Profile Nonprofit Software Donor 94

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail! Maintain control.

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Mail Money Raise Tips 61

Qgiv

SEPTEMBER 2, 2024

Plus, software solutions can help reduce your staff’s stress and streamline their workload by automating processes and providing a centralized place for managing different campaigns and communications. Donor management software enables you to organize your donor information, track gifts, and strengthen your donor engagement.

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Software Effective Nonprofit Collaboration 98

Bloomerang

OCTOBER 31, 2023

In today’s rapidly changing world, faith-based organizations face unique challenges in their efforts to connect with their communities and fulfill their missions. One common issue is the use of multiple, disconnected tools and systems for managing donor and volunteer relationships, events, communications, and more.

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Classes System Management Donor 106

Get Fully Funded

AUGUST 4, 2023

Should you print, stuff, and mail your own fundraising letter? If you have fewer than 200 mail recipients, the answer is probably yes. When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). No labels needed!

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Money Tips Time Mail 98

Saleforce Nonprofit

JUNE 9, 2021

Convert Direct Mail to Digital. Direct Mail is a staple of most nonprofit marketing and end-of-year fundraising programs. This year, consider combining direct mail tactics with the power of digital to convert donors to a lower-cost channel, especially as many people are becoming increasingly digital savvy. .

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Digital Giving Mail Chart 119

Nonprofit Tech for Good

JUNE 1, 2021

Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. InnovaSocial is a social impact consultancy based in Mexico specializing in strategic planning, digital communications and individual giving.

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Tech Soup

FEBRUARY 7, 2017

What separates effective nonprofit communications teams from ineffective ones? That's one of the questions we set out to answer as part of the 2017 Nonprofit Communications Trends Report. We asked participants to assess the state of their communications work in several ways, including their use of marketing technology.

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