sgEngage

NOVEMBER 13, 2024

If you’ve done all the work to compile compelling stories, gather impressive statistics, and produce a visually engaging digital report, then why only use that report once? Highlight compelling data points or success stories to inspire action, whether donating or getting involved with your organization.

Digital 111

Digital Impact Report Marketing 111

Pamela Grow

DECEMBER 11, 2024

The messages you send are more than fundraising appeals ; theyre opportunities to nurture relationships, share your story, and inspire action. In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors. Your messaging is the foundation of your direct mail strategy.

Mail 59

Mail Fundraising Strategy Nonprofit 59

Nonprofit Tech for Good

OCTOBER 15, 2022

Include inspiring stories and testimonials. Pare down the most inspiring stories from the past year into bite-sized stories or quotes, and your donors will feel proud to be a part of your team. Pair your impact stories with high-quality photos showcasing the difference you make in your community.

Campaign 340

Campaign Fundraising Tips Mail 340

The Fundraising Authority

SEPTEMBER 22, 2022

The reason for this is that it gives the charity a good reason for contacting donors for general operating funds as opposed to asking for designated dollars, and it is a great opportunity to cast a wide net through an easily scalable medium (direct mail). Write professional drafts with A.I. Start using Fundwriter.ai for free. #1

Fundraising 321

Fundraising Mail Donor Database 321

Bloomerang

NOVEMBER 22, 2024

Here’s some stellar advice on what to think about before you start writing your appeal from fundraising expert Claire Axelrad: A compelling story. A photo that reinforces your story. A : Response rates differ by channel, for example, direct mail vs. email. For direct mail: Direct mail is all about your outer envelope.

Problem 117

Problem Fundraising Mail Gift 117

Bloomerang

APRIL 27, 2021

Once you and your team have worked together to fine-tune your internal nonprofit strategic communication initiatives by constructing a mission statement, vision statement, and identifying your core values, you can now start to strategize your external nonprofit communication efforts. You really only a need a few solid stories a year.

Communication 134

Communication Nonprofit Social Media Storytelling 134

Bloomerang

NOVEMBER 21, 2024

I’m here with an end-of-year timeline and fundraising communications calendar to make end-of-year fundraising as easy as pie. October Collect testimonials, impact stories, videos, and pictures and use them to write ‘reporting back’ stewardship emails, postcards, texts, thank-a-thon phone scripts, or letters.

Calendar 109

Calendar Fundraising Gift Social Media 109

NonProfit PRO

FEBRUARY 15, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact.

Social Media 245

Social Media Template Donor Media 245

NonProfit PRO

FEBRUARY 28, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact.

Social Media 244

Social Media Template Donor Media 244

Bloomerang

DECEMBER 12, 2024

In addition to the standard letters providing documentation for IRS and tax deduction purposes, I made it a priority, especially for major gifts , to send a handwritten note, ideally dropped in the mail the same day the gift was received. How many handwritten notes do you receive via snail mail?

Fundraising 107

Fundraising Donor Mail Professional 107

Bloomerang

NOVEMBER 18, 2021

In a previous blog post , I wrote about how bundling your donor communications can save your nonprofit time and money. You can bundle your donor communications in two ways: going all in or bundling in batches. We recommend that you bundle a minimum of 3 months of donor communications in one batch. . Create your bundling plan. .

Communication 130

Communication Donor Mail Doc 130

Bloomerang

JUNE 8, 2021

By now we know that your communication efforts will be much more effective when there is a clear plan in place. There are many communication channels to choose from when delivering your nonprofit message: Social media (Facebook, Twitter, Instagram) . Direct mail or newsletter. Direct mail and newsletters. Social media.

Communication 120

Communication Platform Nonprofit Social Media 120

sgEngage

OCTOBER 19, 2021

In our first Countdown to GivingTuesday blog post we covered tips for determining goals, using impact to drive storytelling, and planning communications. Now let’s look at making connections and drafting communications. Share with your committee the impactful stories you’ve collected over the year. Meet with Your Internal Teams.

Communication 115

Communication Story Campaign Social Media 115

CauseVox

DECEMBER 2, 2024

Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ? But data only tells part of the story. Tie your GivingTuesday and year-end communication together with a unifying theme.

Campaign 97

Campaign Fundraising Social Media Donor 97

Nonprofit Tech for Good

APRIL 26, 2021

By Beth Singer , Principal at Beth Singer Design, LLC – a design and communications firm specializing in nonprofit organizations to help them fundraise, educate, and promote membership and events through design solutions. Clearly and simply define the purpose of the communication. 1) Stay on point. Do you want them to become a member?

Strategy 346

Strategy North America Nonprofit Israel 346

Candid

OCTOBER 23, 2024

I learned that traditional approaches like annual drives, direct mail campaigns, and newsletters felt impersonal, disconnected, and transactional to donors. So, we began to view fundraising not as a necessary evil but as an opportunity to build a community of advocates deeply invested in our mission.

Donor 105

Donor Strategy Relationship Children 105

The Fundraising Authority

NOVEMBER 20, 2020

I am in the middle of writing a direct mail fundraising letter for a non-profit client, and tomorrow I will be presenting the letter to them, and explaining why it will be effective. Donor communications guru Tom Ahern has a great rule of thumb for fundraising letters. 2 – Letters that Tell a Great Story Raise More.

Money 231

Money Fundraising Raise Headline 231

Bloomerang

MARCH 13, 2023

However, a quality email message, be it an appeal, thank you, gratitude report, or other call to action, isn’t the whole story. Provided you’re offering up content that’s relevant, useful, hopeful, and inspiring , mail as often as you can afford to do so (taking into account both human and financial resources).

email 135

email Communication Nonprofit Mail 135

The Fundraising Authority

SEPTEMBER 22, 2022

Let me tell you a story. They were worried about donor communications. A communications system. The letter will be sent out in the mail on the following day. #4 In Part 1, we will talk about what fundraising systems are and why they are important for development. One Seriously Stressed Out Nonprofit. A thanking system.

System 354

System Fundraising Create Nonprofit 354

CauseVox

JANUARY 20, 2025

Segmenting your donors is important because it helps you to tailor your communications to the donors. Within the first 30 days of the year, its a good idea to share some stories about your organization with these new donors. They can come through any channel: email, direct mail, social media. Whatever feels comfortable.

Retention 115

Retention Donor Strategy Social Media 115

Get Fully Funded

AUGUST 20, 2021

Because the letter didn’t include an inspiring story that touched donor’s hearts. Why You Need a Great Story. Humans are hardwired to respond to stories. Neuroscientists would tell you that the brain processes facts and stories differently. But stories have the opposite effect. What Are the 7 Basic Story Elements?

Story 118

Story Brain Storytelling Interview 118

Nonprofit Tech for Good

FEBRUARY 17, 2022

Getting a good look at organized data will tell you a story about your supporters’ journey with your organization and the experience you need to create at your event. Have a Robust Communications Plan. Some tips for communicating well are: Rally your lead volunteers to develop clear, direct, and mission-centric messaging and assets.

Fundraising 358

Fundraising Tips Management Nonprofit 358

Nonprofit Tech for Good

OCTOBER 11, 2024

There is no doubt that social media, no matter the platform, remains a powerful way for people to build communities and connect with the causes and nonprofits they care about. This is where data and statistics come in, combined with a powerful image that tells a story. Along with urgency, clearly spell out how the funds will be used.

Social Media 300

Social Media Donor Media Social 300

Nonprofit Tech for Good

JULY 5, 2019

By Melissa Russom , a communications strategist who helps nonprofit organizations clarify their brand and message to engage more meaningfully with the people who matter most to them. What role does social media play in your overall communications plan? . We trust people more than we trust companies. It’s that simple. .

Social Media 276

Social Media Effective Media Program 276

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. According to the Global Trends in Giving report , 33% of nonprofit supporters in the United States and Canada say email is the communication tool that inspires them most to give.

Template 98

Template Donation Help Raise 98

Nonprofit Tech for Good

APRIL 5, 2021

For example, Greenpeace Canada and No Kid Hungry : Story Highlight Covers. Third, if your nonprofit regularly shares stories on Instagram, make a strong first impression by creating custom Highlight covers using a graphic design tool or a mobile app. For example, Oceana and the Dogs Trust : Account Category & Contact Information.

Practice 363

Practice Nonprofit Social Media Facebook 363

Nonprofit Tech for Good

MAY 16, 2024

These include direct mail, phone calls and messages, and in-person solicitations. It considers factors like giving history, demographic data, and communication preferences. Also, the platform makes communication easier. They also help with personalized communication. Traditionally, fundraising has relied on old methods.

Donation 278

Donation Fundraising Data Donor 278

Get Fully Funded

MARCH 8, 2023

We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Each communication should have a unified tone that aligns with your brand identity, whether that tone is casual and light or formal and authoritative. Let’s get started.

Mail 75

Mail Integration Digital Strategy 75

Nonprofit Tech for Good

AUGUST 6, 2023

Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. One-time and non-donors might receive compelling stories and testimonials that inspire them to get involved. 4) Messaging Effective messaging in a nonprofit’s year-end fundraising campaign should be inspiring.

Fundraising 246

Fundraising Practice Guide Campaign 246

The Modern Nonprofit

JANUARY 2, 2024

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause. Steps to Gather and Utilize Testimonials 1.

Story 104

Story Support Guide Volunteer 104

Allegiance Group

APRIL 3, 2025

Common reasons why donors stop donating: Too much or too little communication Inappropriate solicitations. You can reach out via a survey, along with reviewing their donation history and communication preferences, and assessing their engagement level. You dont always have to ask for a donation in a direct mail appeal letter.

Donor 52

Donor Tips Retention Mail 52

Bloomerang

MARCH 13, 2023

However, a quality email message, be it an appeal, thank you, gratitude report, or other call to action, isn’t the whole story. Provided you’re offering up content that’s relevant, useful, hopeful, and inspiring , mail as often as you can afford to do so (taking into account both human and financial resources).

email 98

email Communication Nonprofit Mail 98

Nonprofit Tech for Good

AUGUST 19, 2023

Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check. When it comes to online giving, donors don’t have to stress about being there in person or mailing in their support.

Donation 239

Donation Online Giving Digital 239

Bloomerang

JULY 2, 2021

We are here to talk about “The 3 V’s of Virtual Communication.” Hi, Steven, very glad to be here and chat with you again and featuring attendees about communication strategies. And it’s really how to communicate your cause in 2021. And ask anything about communication, what you’re focusing on.

Virtual 117

Virtual Communication Video Newsletter 117

Nonprofit Tech for Good

JUNE 19, 2019

Monetize your social media channels by pairing captivating photos and heartfelt stories with donation – and crowdfunding forms when appropriate – that make it easy for your donors to support and share about causes that matter to them. Send direct mail, too! You can even use this platform for a text-to-give campaign.

Donor 277

Donor Social Media Offline Gift 277

sgEngage

OCTOBER 23, 2024

That is a year-end giving story worth remembering. Promote your legacy society via email and multiple communication channels: Website Events Direct mail Social media Advertisements One-to-one conversations Member listings in your annual report, playbills, etc.

Gift 98

Gift Strategy Donor Charity 98

Bloomerang

DECEMBER 12, 2024

and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. But what makes this communication channel so effective? Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community.

email 93

email Marketing Guide Nonprofit 93