Nonprofit Tech for Good

MARCH 24, 2025

Your team spends hours bringing new supporters through the door, only to watch too many quietly leave after their first gift. According to Rachel, “Every step you remove from the donation process increases the likelihood a donor will complete the gift.” Donor retention can feel like a never-ending cycle.

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Retention Donor Strategy Nonprofit 259

sgEngage

JANUARY 31, 2025

In an environment of fast-moving change where minute-by-minute updates can evoke strong emotional responses, every person who plays a role in fundraising from the marketing team to gift officers can play a role in keeping your supporters engaged. Communicate proactively, offering ways they can support your organization through any changes.

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Environment Communication Fund Donor 102

NonProfit PRO

MAY 17, 2021

I see so many organizations with so much great content to share. It’s often all squished into one humongous monthly email update. Just think how much more exposure you’d get and how much more money you’d raise if you only broke it up in smaller chunks and spread it out over the month. .

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Communication Gift Nonprofit email 264

Bloomerang

FEBRUARY 3, 2025

The sample new donor cultivation timeline above incorporates personalized communication, like phone calls and notes, and regular communication, like email newsletters. Why personalization matters: A checklist for donor cultivation The greatest gift you can give a donor is the gift of feeling known by you.

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Gift Donor Build Celebrate 75

sgEngage

FEBRUARY 10, 2025

Employer matching gifts offer key advantages to nonprofit organizations, including increased individual donations, opportunities for additional corporate funding, improved supporter engagement, and more. If youre wondering if corporate matching gifts can boost donor retention levels, the answer is yes.

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Retention Gift Donor Program 62

sgEngage

JANUARY 15, 2025

Donors at each giving level, for instance, have unique needs, interests, and communication expectations. Major donors: Your nonprofit’s largest donors expect to be highly involved and updated often on how you use their gifts. Send plenty of personalized communications about their impact on your nonprofits future.

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Donor Effective Gift Donation 105

NonProfit PRO

APRIL 19, 2021

Whether you are in social services, relief and development, education, the environment, some form of medical research or care, or any of the scores of nonprofit causes that exist today, no matter what it is you do, you can feel deeply about it. You just need to let yourself do it. .

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Gift Environment Education Causes 264

Bloomerang

JANUARY 13, 2025

Establish funding priorities: What gifts do you need of time, talent, and treasure to robustly champion your mission? To really improve the results, show where the additional gift income will come from. This will set the stage for not only motivating them to renew gifts, but to also consider increasing the amounts.

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Fundraising Gift Donor Articulate 110

Bloomerang

NOVEMBER 22, 2024

If you suggest that my $100 gift will end hunger, I won’t believe you. Here are several examples to help you: Add this phrase somewhere in your appeal: “Your gift will not only help this project, but all our work at X.” One of the greatest gifts we can give our donors is the gift of being known by us.

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Problem Fundraising Mail Gift 119

Allegiance Group

JANUARY 7, 2025

Matching gift opportunities can double or even triple the donations you receive at the end of the year. We often see these during Giving Tuesday or year-end campaigns, but have you considered how matching gifts can accelerate your campaigns year-round? Lets look at the many benefits matching gifts can bring your organization.

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Gift Donation Donor Ratio 52

Bloomerang

NOVEMBER 21, 2024

I’m here with an end-of-year timeline and fundraising communications calendar to make end-of-year fundraising as easy as pie. What was our average gift amount? Test all buttons, links, post-gift email auto-responders, and landing pages on desktop and mobile devices. Asking yourself how on earth you’ll do it all? Filter by date.

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Calendar Fundraising Gift Social Media 111

Nonprofit Tech for Good

OCTOBER 1, 2020

Chances are, you’ve already made a good one with your donor because they’ve made their first gift to your organization. Frequent communication is vital in cultivating donor relationships, especially with new supporters. Examples: Make a second gift. List of major gifts given today. First impressions are essential.

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Retention Donor Nonprofit Gift 342

Nonprofit Tech for Good

MARCH 8, 2024

By Abby Jarvise , writer, marketer, and speaker at Neon One – software built for small and midsize nonprofits to help them manage fundraising, communications, events, volunteers, and more. Retaining your donors requires building relationships with them, and those relationships will rely heavily on effective communication.

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Retention Donor Tools Tech 290

CauseVox

JANUARY 20, 2025

It costs 200-300% more to attract new donors than it does to get a second gift. Youre also more likely to get larger gifts from donors who give over time, so youre making more money. Very simply, donor retention refers to the number (or percentage) of donors that return to give another gift in a specific time period.

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Retention Donor Strategy Social Media 115

Get Fully Funded

FEBRUARY 27, 2025

Donation tax receipts allow you to confirm that youve processed and implemented a charitable contribution while expressing appreciation for donors gifts. In addition to the essential details youd include on a cash donation receipt, your in-kind donation tax receipts should feature the following: Gift description.

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Gift Donation Difference Issue 52

Double the Donation

APRIL 3, 2025

Matching gift programs present an incredible opportunity for nonprofits to maximize donations without asking donors for additional contributions. However, many organizations miss out on these funds simply because donors are unaware of their employer’s matching gift programs. Thats where well-crafted matching gift emails come in.

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Gift email Guide Impact 52

NonProfit PRO

AUGUST 4, 2021

leads all of the fundraising at MSF, including mid-level gifts, major gifts, planned gifts, corporate gifts and foundation gifts. Currently, Kim Goldsmith-N'Diaye, director of development at Médecins Sans Frontières/Doctors Without Borders in the U.S.,

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Donor Model Retention Gift 246

NonProfit PRO

OCTOBER 6, 2021

Within that, recurring donations continued to outpace one-time gifts despite the pandemic and email communications played a huge role in the success of online fundraising. One-time online giving grew 15.6% last year, according to the study.

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Online Data Donation Gift 279

sgEngage

OCTOBER 30, 2024

Such subpar messages may be the reason that 63% of fundraisers feel uncomfortable using AI for personalized donor communications. While AI is often touted as a way to hyper-personalize fundraising efforts, to many fundraisers, AI can make communications seem less personal, less authentic.

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Donor Script Fundraising Gift 104

sgEngage

NOVEMBER 7, 2024

Data from recent elections shows rage donors take their candidate’s loss in a presidential bid as inspiration to donate more to causes associated with the candidate’s party, while the winning team’s incoming gifts drop off. Did they make their first (only) gift during the election cycle? What is their capacity to give?

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Donor Support Gift Advocacy 105

sgEngage

NOVEMBER 20, 2024

According to a recent report from the Blackbaud Institute , 72% of spontaneous gifts went to organizations with whom the donors were already familiar. Read on to learn more about who these first-time spontaneous donors are, and how to turn their GivingTuesday gifts into lasting support.

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Donor Time Gift Social Media 98

The NonProfit Times

DECEMBER 4, 2024

Travel Tuesday” this year was extended to “Travel Tuesday Week”), we are finding that communications before and after GivingTuesday are equally critical in driving engagement and have a positive return,” said Priso. Average gift size was for the most part stable, slipping slightly under 1% from $238.59 million this year.

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Digital Sri Lanka Pledge Donation 130

CauseVox

DECEMBER 2, 2024

Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ? Perhaps it was a message about the tangible impact of their gifts or the urgency of a specific need. But data only tells part of the story.

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Campaign Fundraising Social Media Donor 97

Get Fully Funded

FEBRUARY 27, 2025

Unlike other forms of fundraising (most notably broad annual fundraising , which naturally gets more attention at year-end), building a consistent promotion strategy for planned gifts may pose a bigger challenge. When you send appeals for planned gifts later, supporters will be better primed to engage.

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Gift Time Awareness Donor 52

Nonprofit Tech for Good

SEPTEMBER 12, 2021

Show them precisely what impact their gift will make. Similar to how consumer brands use holidays like Black Friday and Cyber Monday to ignite the spirit of the holiday season and boost foot (or click) traffic, nonprofits can leverage Giving Tuesday to attract donor awareness, gifts, and loyalty. Provide suggested donation amounts.

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Giving Question Nonprofit Campaign 310

sgEngage

MARCH 10, 2025

The traditional endpoint for philanthropic giving used to be a hard close and a hand-off of the gift to an organization offering an adequately agreeable mission statement. Your supporters want to feel more ownership over their gift even after it changes hands. Today, donors see their gift as an investment in outcomes.

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Integration System Fundraising Build 85

Bloomerang

DECEMBER 12, 2024

In addition to the standard letters providing documentation for IRS and tax deduction purposes, I made it a priority, especially for major gifts , to send a handwritten note, ideally dropped in the mail the same day the gift was received. How many handwritten notes do you receive via snail mail?

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Fundraising Donor Mail Professional 109

Nonprofit Tech for Good

SEPTEMBER 23, 2020

The median gift size was $50. Public media and communications – 0%. 16) GivingTuesday donors say the following communication tools are the most likely to inspire them to give: Email – 35%. Regular social media communication about the impact of my donation – 23%. By Region: Africa – 12%. Print -13%.

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Statistics Donor Charity NGO 363

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. The Plain Language Movement started in the 1970s based on the idea to make it easier for the public to read, understand, and use government communications. 33% of donors give tribute gifts to family and friends.

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Trend Fundraising Digital Marketing 339

Bloomerang

OCTOBER 21, 2024

Step 1: Show your donors the impact of their last gift! This doesn’t mean you’re asking too often—it means asking again before showing their first gift had an impact. Whether their last gift was for GivingTuesday or months before, you need to do more than just thank them. You must tell them how their gift made a difference.

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Donation Gift email Donor 102

Bloomerang

DECEMBER 20, 2024

If I take the time to make a monetary gift, offer community feedback, or even send along a useful article from an expert like you, I expect someone to react and interact with me. Something that reassures me my gift was appreciated, and did not fall into a black hole. Show me you noticed! Even if I reach out, I dont get a reply.

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Charity Gift Donor Roles 110

Nonprofit Tech for Good

NOVEMBER 8, 2019

This post is part of Your #GivingTuesday Game Plan , a new nonprofit resource hub by DonorPerfect that offers interactive Giving Tuesday communication templates that you can fill in and integrate into your campaign. Monthly Gifts: A Perfect Way For Millennials To Pitch In . 3) Lead with the impact of a monthly gift. .

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Program Giving Pledge Gift 263

sgEngage

MAY 1, 2024

It should encompass friction-free and on-brand donation forms, personalized and automated communications, and integration of internal systems. Here are some proven tips to streamline the donor journey, from first gift to lifelong engagement. can come after the gift is processed. Syncing once a month is inefficient.

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Gift Donor Support Donation 115

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. According to the Global Trends in Giving report , 33% of nonprofit supporters in the United States and Canada say email is the communication tool that inspires them most to give.

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Template Donation Help Raise 98

Double the Donation

NOVEMBER 22, 2024

That’s why showcasing existing support through matching gifts with social proof can be a game-changer for nonprofits like yours. […] In the world of fundraising, one of the most effective yet underutilized tools for maximizing donations is the power of social proof.

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Gift Social Donation Fundraising 52

Nonprofit Tech for Good

NOVEMBER 21, 2020

Subject line: Sofia, keep tabs on the impact of your gift by following us on social media. Social media is a great tool to showcase your impact, help supporters understand the challenges they can help solve and build an authentic community around your cause. Why do donors stop giving after their first gift? Why send this email?

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Donor Giving Template email 334

The NonProfit Times

NOVEMBER 27, 2024

Using a CRM database can help you identify donor patterns to make smart engagement decisions or make a process easier for donors setting up recurring gifts. The automated receipt donors receive when they make a gift is not a thank you. Meet your donors where they are. You must understand where each donor is consuming information.

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Donor Time Demographics Donation 104