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Crafting Powerful Direct Mail Campaigns for Fundraising Success

DonorPerfect

For nonprofits, direct mail campaigns continue to be a cornerstone of donor engagement, ranking second among supporters’ preferred communication methods. When managed effectively, direct mail campaigns can foster donor engagement and drive contributions.

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What Role Does Direct Mail Play In Fundraising In A Digital World?

Bloomerang

Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? But I wonder if in the long run the ROI is better for direct mail than digital?

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professionals

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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Communication preferences. Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls.

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How to Use Donorbox’s Mail Center Feature

Donorbox

With so much of your team’s communications happening online these days, it’s easy to miss crucial updates and urgent requests from donors. What if all of your donor communications could happen in one place? Donorbox CRM’s Mail Center offers efficient, streamlined tools to help you communicate more effectively.

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

To make sure yours don’t get lumped in with the spam, here’s how to use your email communication to forge (or maintain) relationships with your constituents. If recipients haven’t opened messages from you in a while, automate an email that asks whether they want to continue to receive communication from you. Unsubscribe options.

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How to Create an Effective Email Communications Strategy for Your Next Peer-to-Peer Event

NonProfit PRO

Peer-to-peer fundraising alone made substantial gains with millions more raised thanks to its e-communications strategy. For Pieta House, its Darkness into Light event began in 2009 with 400 participants at its signature Dublin event and evolved to 200,000 participants across 200 events in 16 countries a decade later.

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Best Practices for Donor Acquisition and Retention Through Direct Mail

Bloomerang

Best Practices for Donor Acquisition and Retention Through Direct Mail. Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. But what about people who say that direct mail isn’t worth the investment? Refer to the data.

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