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The 5 Rules of Successful Annual Appeal Fundraising Letters

The Fundraising Authority

The reason for this is that it gives the charity a good reason for contacting donors for general operating funds as opposed to asking for designated dollars, and it is a great opportunity to cast a wide net through an easily scalable medium (direct mail). Write professional drafts with A.I. Start using Fundwriter.ai for free. #1

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3 Quick Ways to Double Your Online Fundraising Revenue

The Fundraising Authority

Well, okay, not totally for free – instead, try giving something away in return for a person’s name and e-mail address. You are collecting e-mail addresses on your website, aren’t you? What are you doing with your current e-mail contact list? Take a look at The Fundraising Authority website.

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There’s Nothing Artificial About Fundraising

Bloomerang

In addition to the standard letters providing documentation for IRS and tax deduction purposes, I made it a priority, especially for major gifts , to send a handwritten note, ideally dropped in the mail the same day the gift was received. How many handwritten notes do you receive via snail mail?

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Best Practices for Donor Acquisition and Retention Through Direct Mail

Bloomerang

Best Practices for Donor Acquisition and Retention Through Direct Mail. Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. But what about people who say that direct mail isn’t worth the investment? Refer to the data.

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10 Ways To Segment Donors To Improve Nonprofit Fundraising Effectiveness

TechImpact

Here are 10 different ways your nonprofit can segment its donors to improve communication for your next email donation campaign. Communication frequency. How often does a consumer like to be contacted? Communication method. Direct mail. These are all examples of ways you can contact your donors. Phone calls.

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4 Communications Strategy Tips for Donor Retention

sgEngage

Ensure communication is a two-way street . One of the best methods to increase your donor retention is to leverage your overall communication strategies. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention.

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Making the Most of Year End Fundraising Appeals

The Fundraising Authority

When planning year end appeals, your goal should be to make an ask (through a letter, call, or other means) to every single current donor – you never know who has money left over at the end of the year to give, so my suggestion is that you try to make sure that every donor gets at least one fundraising communication, or perhaps more (e.g.