Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! I wasn’t convinced at all that the world needed another blogger.

Ideas 261

Ideas Organization Content Nonprofit 261

Nonprofit Tech for Good

FEBRUARY 9, 2010

I knew this change was coming and I had read that Status Updates that receive a lot of comments and thumbs up would at the very least show up in the News Feed > Most Recent, but that’s just not happening. But nonprofits have sent out millions of e-mails and Tweets over the last few years asking supporters to “Become a fan!&#

Facebook 267

Facebook Organization Experiment Nonprofit 267

Nonprofit Tech for Good

OCTOBER 22, 2012

Know that using third-party apps decreases ROI if not used carefully. In fact, a study released in the fall of 2011 revealed that auto-posting to Facebook decreases likes and comments by up to 70% which can have a detrimental impact on a nonprofit’s EdgeRank score on Facebook. That said, a couple of minor tweaks are necessary.

Social Media 276

Social Media Social Media Chapter 276

Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

ROI 81

ROI Strategy Marketing Social Media 81

Nonprofit Tech for Good

MAY 18, 2013

Know that using third-party apps decreases ROI if not used carefully. In fact, a study released in the fall of 2011 revealed that auto-posting to Facebook decreases likes and comments by up to 70% which can have a detrimental impact on a nonprofit’s EdgeRank score on Facebook. That said, a couple of minor tweaks are necessary.

Social Media 279

Social Media Social Media Chapter 279

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Share and Comment on Breaking News. As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 That said, mix it up!

Content 276

Content Ideas Nonprofit Social Media 276

Care2

MAY 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Is Direct Mail Really Headed for the Exit? Here are a few examples.

Social Media 59

Social Media ROI Media Social 59

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Social 74

Nonprofit Tech for Good

MAY 18, 2013

Know that using third-party apps decreases ROI if not used carefully. In fact, a study released in the fall of 2011 revealed that auto-posting to Facebook decreases likes and comments by up to 70% which can have a detrimental impact on a nonprofit’s EdgeRank score on Facebook. That said, a couple of minor tweaks are necessary.

Social Media 234

Social Media Social Media Chapter 234

Nonprofit Tech for Good

MARCH 2, 2010

Those Status Updates that did had lots of Comments and Likes. The News Feed > Most Recent is enough to keep your Facebook ROI (Return on Investment) consistent. Nonprofits throughout the world have sent millions upon millions of e-mails, Tweets, bulletins, updates, etc. That’s the new Facebook. It’s time.

Facebook 232

Facebook Results Experiment Organization 232

Nonprofit Tech for Good

APRIL 5, 2021

Again, like Facebook, if your nonprofit does not inspire engagement on Instagram (likes, comments, etc.), You will not receive the donor’s mailing address, but if the donor opts-in, you will receive their email address. Tangible ROI from Instagram Stories is elusive. Post Content That Inspires Engagement.

Practice 363

Practice Nonprofit Social Media Facebook 363

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. Share and Comment on Breaking News. That said, the the following is an excerpt from the Social Media for Social Good: A How-To Guide for Nonprofits. offers a 90-minute webinar on blogging on WordPress.

Ideas 261

Ideas Content Nonprofit Interview 261

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 53

Social Network ROI Social Media Advocacy 53

Bloomerang

JANUARY 11, 2024

What can I do to make the ROI better? Send new online donors an additional thank you by mail. Even donors who give online should get something in the mail, especially if this is their first gift. A mailed thank-you letter is likely to be saved, put up on the fridge, or given a special place on the bulletin board.

Donor 122

Donor Tips Time Retention 122

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

WHY THIS CAMPAIGN People were buzzing about the issue online and obviously outraged by their comments. We could tell by all the comments and images floating around. to quantify ROI Page views from our stats program & Video view count from youtube ??? to quantify engagement PROCESS / STRATEGY Measuring buzz -link love ???

Case Study 50

Case Study ROI Social Media Media 50

DNL OmniMedia

DECEMBER 12, 2024

Dont be afraid to A/B test social media posts, direct mail appeals, and other marketing materials.) Direct Mail Send your supporters a variety of printed materials, from personalized invitations to events to fundraising letters, via direct mail. Encourage your direct mail recipients to take action after reading your message.

Marketing 52

Marketing Guide Nonprofit Social Media 52

Connection Cafe

JUNE 25, 2010

Was the recent direct mail you sent worth the investment? While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Have your own pearls of wisdom for social media ROI measurement? Author: Jordan Viator.

Social Media 51

Social Media ROI Measure Media 51

Kindful

JULY 8, 2021

Rated by cost-effectiveness based on the cost to raise a dollar, the two most expensive fundraising strategies are direct mail acquisition and special events. To get better at understanding the trust cost of an event, you need to evaluate the event’s return on investment (ROI). . A simple formula to evaluate your event ROI is: .

Grant 104

Grant Money Strategy Evaluation 104

Bloomerang

SEPTEMBER 27, 2024

I’m thinking impact videos (less formal – low cost), gatherings, impact mailings, cost of donor meetings, etc. Keep in mind major gift programs will show a lower ROI in the first year or two than in the years that follow. Let us know in the comments. Historically, we have spent almost nothing on stewardship.

Donor 126

Donor Gift Charity ROI 126

Nonprofit Tech for Good

MARCH 8, 2013

Responsively designed for both desktop and mobile devices, customers can buy, share, like, comment and checkout all from your nonprofit’s Facebook Page. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. IconsPedia :: iconspedia.com/pack/social-me-1467. Wufoo :: wufoo.com.

Web 279

Web Tools Free Nonprofit 279

Nonprofit Tech for Good

JULY 28, 2013

Ideal for capturing contact information for your mailing list, event registrations, and even customizing PayPal into your website for donation processing, Wufoo is well-reviewed and reasonably priced. citizens to register to vote, vote by mail, and receive election reminders via text message. Wufoo :: wufoo.com. nonprofitorgs.

Free 280

Free Nonprofit Social Media Mobile 280

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Share and Comment on Breaking News. As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 That said, mix it up!

Content 125

Content Ideas Nonprofit Social Media 125

ASU Lodestar Center

AUGUST 24, 2011

Use Your E-mail Signature. A fast and super easy way to market your organization's mission and upcoming events/programs is to make the most of your e-mail signature. The goal is to achieve the greatest ROI and to keep track of the budget in order to influence budgetary needs for the coming fiscal year. Keep reading. everything.

Communication 93

Communication Effective Impact Mail 93

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2010

She and I have have linked to each other’s blog posts and commented on each others posts over the past three years. You can’t get that kind of loyalty or enthusiasm by buying a mailing list. It was great to have prizes and I think they did draw people, but when I factored in my time, the ROI was low. 4. Widgets work.

Lesson 98

Lesson Learning Dominican Republic Widget 98

NTEN

NOVEMBER 12, 2009

Tell us in the comments or your own post: what do you think? (If If you write up your own post, leave the URL in the comments please!). We can use these tools to build real relationships in a way that broadcast tools like email, direct mail, and advertising do not. So here are her questions and my answers.

Social Media 98

Social Media Media Social Impact 98

Amy Sample Ward

JUNE 6, 2012

You can join the conversations in the comments, or click through to the original posts to find what others are saying. Channels covered included online, direct mail, telemarketing and canvassing." I come across so many great conversations, ideas, and resources all over the web every day.

Web 117

Web Social Media San Francisco Search 117

Care2

SEPTEMBER 18, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" » Friday Jul 14 2006 Best day to send an e-mail - is there a seasonality factor?

Social Media 28

Social Media Mail Advocacy Online 28

Care2

JUNE 22, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" To create a new comment, use the form below. Copyright © 2008, Care2.com

Social Media 31

Social Media Comment Advocacy email 31

Care2

NOVEMBER 5, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" I am a direct mail dinosaur now disguising myself as a hip online marketer.

Mail 28

Mail Social Media Online Fundraising 28

Care2

FEBRUARY 17, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Direct Mail typically generates a 0.5% Direct Mail typically generates a 0.5%

Social Media 45

Social Media Demographics Online Advocacy 45

Care2

MAY 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Respond to their comments so they know someone is reading their posts. Comment below!

Social Media 76

Social Media Media Online Communication 76

Care2

NOVEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" I am a direct mail dinosaur now disguising myself as a hip online marketer.

Social Media 28

Social Media Mail Online Fundraising 28

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Receive monthly updates 1 Comment | by Share Article in Social Networking , Web 2.0

Social Media 68

Social Media Twitter Action Advocacy 68

Care2

JULY 2, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Receive monthly updates 13 Comments | by Share Article in Social Networking , Trends , Web 2.0

Social Media 70

Social Media Track Media Social 70

Care2

AUGUST 16, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Keep your cost down and response rates high in order to maximize your ROI. What do you do?

Social Media 28

Social Media Advocacy Online ROI 28

Bloomerang

JUNE 20, 2023

Here are additional benefits of an online fundraising strategy for your donors and your nonprofit: Benefits for donors Donors want to be able to give the second they’re inspired, so asking them to physically bring their donation to you or to send the donation via mail will likely mean you miss opportunities to secure much-needed revenue.

Fundraising 111

Fundraising Online Ideas Guide 111