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A scientific guide to writing great headlines on Twitter, Facebook and your blog

The Next Web

Ever since we started Buffer a little over two years ago, people have been asking us about one question very specifically: How can I write great headlines for social networks and my blog? Finding the right headline for your Tweet is one of the most important things to do, especially as Twitter only allows for text display.

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3 SEO Strategies To Increase Your Nonprofit’s Online Reach

TechImpact

Accepting donations, tracking volunteers , and promoting events are all done online and without a formal search engine optimization plan (SEO) plan, your nonprofit could be left out of a lot of online searches. Let us and other readers know in the comment section below. Have other tips you’d like to share?

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New York Times Encourages Staff to Create Headlines Using AI

Futurism

The so-called " paper of record " is now encouraging staff to use generative AI tools to write headlines and summarize articles. It's unclear whether these tools are the same ones that the paper was experimenting with last year, when leaked data revealed that the NYT was already using AI to write headlines.

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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. The way to get a higher ranking is to use the right keywords… not words your organization uses but words people use in searches.

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11 LinkedIn Profile Tips for Nonprofit Professionals

Nonprofit Tech for Good

Unless you plan on working at your current nonprofit for the rest of your life, it’s entirely possible that during your next job search, recruiters and your future boss will be browsing your LinkedIn Profile. LinkedIn Profiles rank very high in search results, so make sure yours is filled to 100 percent completeness. Make Connections.

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Epic says Apple ‘cherry picked’ info about Fortnite’s popularity in new filing

The Verge

In the ongoing Epic Games vs. Apple saga, Epic says in a new legal filing that Apple made incorrect statements in its own legal filing earlier this week, asserting that Apple “cherry picked” Google search results about the popularity of Epic’s Fortnite game. Apple did not immediately return a request for comment Saturday.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. Your organization’s name is featured in their headlines and your organization’s page is listed and linked on their profiles.

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