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7 Things Nonprofits Need to Know About the New Facebook Pages

Nonprofit Tech for Good

The new design places focus on where the vast majority of ROI (Return on Investment) for your nonprofit comes from on Facebook… the Status Updates. They are reading and engaging your Page through your Status Updates in their News Feeds. You can now “Like&# and Comment on other Status Updates as a brand/Page.

Facebook 267
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Five Nonprofits That Have Found Their Facebook Voice

Nonprofit Tech for Good

If she or he doesn’t have the personality or passion to elicit Comments and Thumbs Ups in response to their Status Updates, then the ROI from your Facebook Page will be minimal. At the very least, you should have a goal of two Comments or Thumbs Up per Status Update per 1,000 Fans.

Voice 262
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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

However, to stand out from the other nearly one hundred million Facebook Pages vying for likes, comments, and shares, your nonprofit needs to excel at Facebook to ensure News Feed exposure. Their experience of your page will occur primarily in the News Feed. First impressions are important on social media.

Facebook 364
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ATTN Nonprofits: Major Changes Coming Soon to Facebook Fan Pages

Nonprofit Tech for Good

But small nonprofits are going have a harder time with the new Pages, at the very least initially, because: 1) Status Updates showing up in the News Feed to all fans is no longer guaranteed. 90% of the power of a Facebook Fan Page is being able to post Status Updates that can be viewed by fans in their News Feed.

Facebook 269
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January 29 Webinar: Facebook and Facebook Apps for Nonprofits :: Beginner/Intermediate

Nonprofit Tech for Good

The webinar then hones in on the importance of the News Feed and showcases tactics to increase Likes and Comments on your Status Updates, as well as numerous strategies to grow your nonprofit’s Facebook Fan base. The webinar then closes with strategies on how to monitor your Facebook Return on Investment (ROI).

Facebook 203
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January 31 Webinar: Facebook and Facebook Apps for Nonprofits :: Advanced

Nonprofit Tech for Good

The webinar then hones in on the importance of the News Feed and showcases tactics to increase Likes and Comments on your Status Updates, as well as numerous strategies to grow your nonprofit’s Facebook Fan base. The webinar then closes with strategies on how to monitor your Facebook Return on Investment (ROI).

Facebook 199
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March 26 Webinar: Facebook and Facebook Apps for Nonprofits :: Beginner/Intermediate

Nonprofit Tech for Good

The webinar then hones in on the importance of the News Feed and showcases tactics to increase Likes and Comments on your Status Updates, as well as numerous strategies to grow your nonprofit’s Facebook Fan base. The webinar then closes with strategies on how to monitor your Facebook Return on Investment (ROI).

Facebook 198