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ROI (Results on Insights): Nonprofit Examples of How Listening Returns Value

Beth's Blog: How Nonprofits Can Use Social Media

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? You should reach out to both audiences.

ROI 91
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Listening Literacy Skills: What keywords or phrases have brought you some insights?

Beth's Blog: How Nonprofits Can Use Social Media

I'm passionate about listening - the skills, tools, techniques, and how it translates to continuous improvement of strategy and understanding the value it provides to organization's mission. I spend a majority of my time listening and responding to questions, commenting on blogs, and tracking NWF's mentions and various programs.

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Social Networking Inside and Out

Beth's Blog: How Nonprofits Can Use Social Media

The technique is to illustrate the issue through the experience of an individual. " I used the technique two years ago for a presentation at the first netsquared conference called " I Tag the Hand that Feeds Me " or what I should retitle "Meet Sally. re doing offline. The PBS group is a good example.

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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. You can actually go back and review your entire feed.

ROI 50
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The Knowledge is in the Room: How To Let It Out

Beth's Blog: How Nonprofits Can Use Social Media

I appointed two Twitter advocates who live Tweeted the discussion and also verbalized questions and comments from Twitter, providing a link between online and offline. How Feeding America Uses KPIs to Measure Social Media. 4. Give Them A Couple of Practical Tips or Insights To Solve Their Problems.

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Which Social Networking Analysis Term Best Describes Virgin America?

Beth's Blog: How Nonprofits Can Use Social Media

This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments. Interesting, one of the backchannel comments was the definition of an expert. The paper discusses network weaving techniques to help evolve a more effective network.

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Reflection and Analysis: Gnomedex Real-Time Social Fundraising Experiment

Beth's Blog: How Nonprofits Can Use Social Media

My most recent experiment involved Twitter, fundraising, and an integrated offline component at the Gnomedex Conference in Seattle. This is a technique I've used as a trainer, but it also works beautifully for social media projects. Several days later, Jonathan Colman set up a digg and announced it in the NpTech Friend Feed Room.