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How Nonprofits Can Use Measurement To Adapt to the Facebook Algorithm Change

Beth's Blog: How Nonprofits Can Use Social Media

How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. Put your top content through each of the following questions and see where trends emerge. million posts from the 10,000 most-Liked Facebook pages to glean some larger trends in the timing of social shares.

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14 Ways to Grow Podcast Downloads (in 2020)

Whole Whale

If you are reading this it means you have probably started your podcast and begun to measure podcast downloads. Remember to tag the guest and any companies mentioned to increase the potential for engagement and comments. You can hide special offers in your episode for the first person to leave a comment or send you a special message.

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The Ultimate Guide to Social Media for Nonprofits

Qgiv

Through comments, shares, direct messages, and fun hashtag challenges, you can foster relationships that would be harder to form through more traditional channels of communication. It’s also an excellent platform for awareness campaigns and sharing educational content in a format that resonates with the platform’s trends.

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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Staff the organization’s social media accounts by monitoring follower activity (shares, likes, and comments) and ping those individuals with a way to volunteer or donate (or some other call to action). Sort through organizational fundraising data to see if there are insights, trends, or patterns that could help.

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Photos Get the Most "Likes" on Facebook, But Do They Engage People?

Care2

Both “Likes” and comments on photos are a lot more popular then posts that have links, status updates, and video. ThankGoodness When looking at these trends it’s important to be honest about the value of someone “Liking” your organization’s status. Tell us in the comments.

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Julia Campbell’s Secret Sauce: Expert Social Media Tips for Nonprofits

Qgiv

80% of your posts should add value to your followers’ social media feeds. You need to be able to decipher the trends and decide if they’re for you or not for you. And the fourth task is measurement and analysis so you can constantly go back and see if the activities you’re focused on are helping move the needle toward your goals.

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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Next, you need to know the right metric(s), the tool or combination of tools to collect the data, and how the tools measure the metric. You should be looking at monthly trends over time. If not, why?

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