The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing
Nonprofit Tech for Good
JULY 5, 2020
What would compel you to like or comment on that video? Why does social sharing matter anyways? In this article we’ll discuss video engagement for social media, what it is and why it’s important. Video engagement on social media is the measurable action that viewers take after watching. Arousing Emotions.
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