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The Secret To Social Media Engagement: Kiss A Squirrel!

Beth's Blog: How Nonprofits Can Use Social Media

Then I build out the content and discussion questions. In reviewing the data and themes from the audience input, some terrific questions about engagement popped out: How can we become better at using social media so that our channels experience more engagement and convert people to get involved? Or just keep your ears open.

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How Does Participation Work in Multi-Lingual Museums?

Museum 2.0

In the most extreme cases, I've talked to folks from museums that are government-mandated to provide all content in multiple languages who say they are unable to invite visitors to make comments because they'd have to translate all of them and simply can't dedicate the resources to do so. So what are the options? What have you tried?

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Teenagers and Social Participation

Museum 2.0

Last week, I gave a talk about participatory museum practice for a group of university students at UCSC. Teenagers are often the target for participatory endeavors, and they definitely have high interest in creative expression, personalizing museum experiences, and using interactive or technological tools as part of their visit.

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Creative Profiling: Tools for Defining and Understanding Your Audience

Museum 2.0

People who create content for the public try to appeal to a wide range of people, both in terms of demographics and usage styles. And now, the research group Forrester provides new insights about different kinds of participatory styles among users of social media sites. Where do visitors get to vote on their favorite content?

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Month at the Museum, Part 1: A Video Contest that Delivers

Museum 2.0

Why the Video Contest Worked Video contests are one of the most challenging kinds of participatory projects to pull off. What the Videos Reveal I'm hooked on these videos, but I feel mixed about the content. I hope you'll weigh in with your own favorites and observations in the comments. Music videos. Overall favorite.

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Participation through Gifting: Pass It On

Museum 2.0

When I heard the tollbooth story, I started thinking about gifting as a model for participatory experiences in museums. This post discusses participatory gifting in three parts: the why, the what, and finally, the how. But if you give them something to give to someone ELSE, then your content spreads, packaged in a bundle of goodwill.

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Temple Contemporary and the Puzzle of Sharing Powerful Processes

Museum 2.0

For example, right now, Temple Contemporary's offices are packed floor to ceiling with broken musical instruments from classrooms across the city of Philadelphia. The cuts were so deep that school music rooms are full of unplayable instruments. Give people the exhibition but not the debates about content development.

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