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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

By Doug Scott , the founder of Tectonic Video , a leading video agency for nonprofits. and around the world to create award-winning videos that drive results. Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. The Nonprofit Video Index.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms. Invest in creating visually appealing graphics and videos that showcase your work.

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Facebook Group vs Facebook Page: Which One Should You Use?

CauseVox

If you’re part of an organization or business, or even just an individual with a blog, chances are you know that you need a presence on Facebook. But navigating the best way to share your message on Facebook can be…overwhelming. This guide will help you understand the two main ways of using Facebook: a page and a group.

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Video Rules: Getting Started With the New Facebook Live

Byte Technology

There was a time when live-streaming video around the globe was reserved for mega-corporations and celebrities. But now social media giant Facebook has put this exciting tool into the hands of anyone and everyone via their site, giving users the ability to broadcast videos to a worldwide audience with a couple button taps.

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More Likes, More Comments, More Shares: Using Psychology to Get the Most from Your Facebook Page

Byte Technology

For many non-profit social media directors, much of their time is spent crafting stellar content, posting engaging photos, distilling compelling video and much more for the organization’s Facebook page. Why aren’t they commenting on our content and mission and becoming a part of the conversation?

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Rethink, reuse, and repurpose: How to create more social media content with less work

Candid

Creating a consistent supply of social media content for a nonprofit is hard. Despite that, we’ve found ways to come up with a lot of content that is engaging, and sometimes even entertaining. This approach also affords you a lot more content to work with. Here are some of the highlights: 1. Alter the tone.

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Using Facebook Live as a Fundraising Tool

Volunteer Hub

Facebook Live has become a go-to fundraising tool for many nonprofit organizations raising money amid COVID-19. Over the past few years, Facebook has added several new features to their social media platform that can greatly benefit nonprofits in both recruiting volunteers and promoting fundraising opportunities.