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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. These are tips to help them make the journey toward collaboration. Highlight the Advantages There are plenty of incentives for these two teams to develop a symbiotic relationship.

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Flat, Tall, or In Between—Is It Time to Evaluate Your Organizational Structure?

.orgSource

The organization may still be boxed into a structure that’s been the same for 20 years or more. How do you know that your organizational structure might need retooling? You are ready to add new categories of membership, sell products to a different audience, expand programs, or even revise the business model. You can do it.

Structure 251
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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. These are tips to help them make the journey toward collaboration. Highlight the Advantages There are plenty of incentives for these two teams to develop a symbiotic relationship.

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Weave a Safety Net—Find the Right Strategic Partners

.orgSource

Isolation taught us the value of the relationships and the technology that sustained our communities. But the relationships we cultivated over years were critical in the early days.” I’ve always understood the importance of relationships,” Kristine noted. That hammered home the connection between relationship building and trust.

Milwaukee 221
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Soft Skills Support Hard Leadership Challenges

.orgSource

Focus on Mentoring Sue is a relationship builder. Providing personal support, fosters a culture of collaboration, inclusivity, and transparency.” I was eager to hear Sue’s ideas about the importance of focusing the board on qualities like empathy, self-knowledge, and strong social skills to build a productive environment.

Skills 221
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Lessons Learned Living the Virtual Experiment

.orgSource

The traditional workplace reality is you’re lucky if you get up to five hours of productive work from each employee every day. Commuting, excessive meetings, disruptions and office politics erode productivity.” We learned the importance of technology for communication and collaboration. We organized the usual Zoom happy hours.

Virtual 251
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Why Cross-functional Collaboration is Key to a Successful Digital Strategy

Forum One

This is why cross-functional collaboration is key to a successful digital strategy. . Build Trusted Relationships. Now, communications and marketing teams are some of the largest purchasers of tech and digital products, but still need IT to support them in implementation and use. How can this be avoided?