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Making a Great Story into a Powerful Fundraising Story

Bloomerang

We’ve all heard how important stories are to fundraising communications. But how do you actually pick a great story? And more importantly, how do you take a great story and turn it into a great fundraising story? . To have a great fundraising story, you need a few key things. You need one person. .

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Power of Nonprofit Storytelling | Ethical Storytelling: 3 Keys to Sharing Sensitive Stories

Pamela Grow

“What do I do if my nonprofit serves individuals who have sensitive stories that could trigger others?” Children from underserved communities. People experiencing homelessness. When it comes to sharing a nonprofit’s impact, sensitive stories demand compassionate and responsible handling.

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What Should You Say to Get People to Donate

Get Fully Funded

Your words matter when you’re trying to get people to donate. If you inspire people, you’ll get a gift. If you bore people or confuse them, you won’t. How do you motivate people to take action so you’ll get the results you’re looking for? The right words are critical, especially when your goal is to get people to donate!

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[ASK AN EXPERT] Should You Use Stories Or Data In Your Year-End Appeal?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on whether the use of stories or data will create a more compelling year-end appeal: Dear Charity Clairity, Should nonprofits appeal to reason or emotion in their appeals? Stories trigger emotion That’s because the human brain is wired for stories , not facts.

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How to Source Great Year-end Stories

Get Fully Funded

Because the letter didn’t include an inspiring story that touched donor’s hearts. Why You Need a Great Story. Humans are hardwired to respond to stories. Neuroscientists would tell you that the brain processes facts and stories differently. But stories have the opposite effect. What Are the 7 Basic Story Elements?

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ChatGPT & Google Gemini Identify Four Essentials for Successful Nonprofit Giving Campaigns

Nonprofit Tech for Good

By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving. Patient Focus: Highlighting the impact on children creates a strong emotional appeal and motivates giving. Jude Children’s Research Hospital ) Featured St.

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How Make-A-Wish is Telling New Stories with Audience Personas

See3

Audience personas are fictional people that you create who represent your audience, based on real aggregate audience data. With this project came the task of establishing personas that the organization could use in telling stories that attract and retain a strong base of volunteers, donors and wish referrers. Put your audience first.