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Back-to-School Marketing: How to Reach Your Target Audience

Nonprofits Source

For families with children from preschool to college, the end of the summer marks new beginnings as their kids return to school. Once you obtain this data, you can activate it across online and offline channels , including direct mail, email, and social media. Creating blog content.

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KONY, Networked Nonprofits, and Transparency

Beth's Blog: How Nonprofits Can Use Social Media

Evan Bailyn, an author who writes about what makes content go viral, said: “I read the critical responses and found no convincing reasons to disregard the campaign. The Kony story resonates because it’s the story of an identifible individual doing bodily harm to children. The victims are Ugandan children.

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Networked Capacity Building: Finish Line Grantees Social Media Training

Beth's Blog: How Nonprofits Can Use Social Media

Grantees get better at communication, proactive planning, partner engagement, message discipline and social media integration and measurement. Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. Content Curation Primer. Content Curation on Twitter.

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Nonprofit Donor Engagement Strategies: Breaking Through the Noise

Neon CRM

Your donor engagement strategy outlines exactly how you’ll reach out to donors and the KPIs you’ll track to measure how engaged a donor is with your organization. There are lots of ways to create content your donors will find valuable. Look for ways to add value to your communications by: Making donors feel good.

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Nonprofit Analytics: Overview and 13 Analytics for Your Org

DNL OmniMedia

We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. If so, it may be time to revamp certain pieces of content or redirect older pages to more relevant, updated content.

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You Can Stand Up for Health Care on Twitter and Facebook, What About On Google +?

Beth's Blog: How Nonprofits Can Use Social Media

At minimum, this application lets people air their concerns to legislators and policy makers easily through Twitter and can amplify more traditional tactics such as email campaigns and signing online/offline petitions. In this example of using grassroots organizing to influence grass tops debates, how do we measure it?

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Citizen Tech: Social Media in Disaster Response

Amy Sample Ward

There are two types of media we will look at here: direct and indirect content. Direct Content. The first example of direct content is the use of Wikipedia during the 7/7 bombings in London. Another direct content example is that of the number of websites that emerged post-Hurricane Katrina. Indirect Content.

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