Top Lessons from GivingTuesday 2023
Neon CRM
NOVEMBER 29, 2023
The chart above shows that 2023 saw higher overall volumes throughout the day, with a small spike at 9:00 a.m. As we’ll outline below, the time of day our clients sent emails on GivingTuesday did not have a direct impact on when donors made gifts. Here’s how email engagement on GivingTuesday 2023 compared to the numbers from last year.
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