Give a shirt: Changing slacktivists into activists
ASU Lodestar Center
JULY 10, 2013
Many charities or nonprofits only require activists to “like our Facebook page” or “retweet this” or “hashtag that.” With this T-shirt model, activists becoming walking billboards for the cause, personally making an impact that lasts, rather than supporting a one-time cause and watching it fade away.
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