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[ASK AN EXPERT] What Are The Pros And Cons Of Combining An Appeal Mailing With An Impact Report?

Bloomerang

CFRE, our very own Fundraising Coach , also known as Charity Clairity. USPS mailings are getting expensive and it has been suggested we might save money by including our next impact report (slated for dropping in Dec) in with our appeal – or perhaps AS the appeal, with an accompanying cover letter. How to mitigate this risk?

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Study: Religiously Affiliated Are More Likely To Trust Charities

The NonProfit Times

Atheist, agnostic and unaffiliated participants in a new study are less likely to report high trust in charities than participants in other religious affiliations. of atheists rate their trust in charities as 9 or 10 on a 10-point scale, as compared to 55.6% regions – vary in their charity trust and giving attitudes.

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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. 1) Forget about organic, focus on ads.

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This philanthropy platform lets you donate to charities with an AI-powered voice command

Fast Company Tech

Daffy , a platform that facilitates charitable giving, is rolling out a suite of new AI-powered tools thats making it easier than ever to donate to charity. Daffy will need some direction (users choose a charity, donation amount, etc.), The idea was to leverage AI to improve the giving experience, says Daffy CEO Adam Nash.

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The Communication & Giving Preferences of 641 Online Donors

Nonprofit Tech for Good

Next came print mail at 9%, text messaging at 6%, TV ads at 2%, phone calls at 2%, radio ads at 1%, and finally, billboards at 1%. 93% of online donors think nonprofits and charities are ethical and can be trusted. Social media followed closely at 29%, while a nonprofit’s website came in third at 17%.

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Good Works invites you to share your insights for the 2025 Direct Mail Benchmarks report

Charity Village

Are you curious about how your direct mail campaigns stack up against the rest of the nonprofit sector? Sign-ups are now open to participate in the 2025 Direct Mail Benchmarks report you know and love. The wait is over!

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6 Innovative QR Code Strategies for Nonprofits

Nonprofit Tech for Good

Here’s how nonprofits are using QR codes to engage their audiences effectively: Fundraising: From charity sweepstakes to crowdfunding campaigns, QR codes placed on postcards, flyers, or social media provide a conduit for instant participation. If you discover QR code mailers outperform posters, double down on direct mail postcards.

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