article thumbnail

14 Digital Marketing & Fundraising Research Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are the nonprofit sector’s most useful research reports and 2024 editions reaffirm the growing power of monthly giving, the waning influence of organic social media, and that email marketing remains a tried and true method for online fundraising success.

Research 300
article thumbnail

10 Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Email messaging raised 28% of all online revenue in 2017.

email 363
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Top 3 Charity Rating & Badge Programs for Nonprofits

Nonprofit Tech for Good

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good Seventy-two percent of individuals say that the presence of a charity rating badge increases their likelihood of giving. It’s worth noting that Charity Navigator, Candid, and GreatNonprofits are only available to nonprofits based in the United States.

Badge 317
article thumbnail

[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

email 336
article thumbnail

7 Tech Trends Nonprofit Golf Tournament Planners Should Know for 2025

Nonprofit Tech for Good

Technology is making planning and managing charity golf tournaments easier, more efficient, and more impactful than ever before. Digital platforms like social media and email campaigns provide excellent reach, but when combined with your golf tournament website and mobile scoring app, each sponsors impressions are multiplied.

Trend 278
article thumbnail

The Communication & Giving Preferences of 641 Online Donors

Nonprofit Tech for Good

In the summer and fall of 2024, Nonprofit Tech for Good used social media and email to promote the 15-question Online Donor Feedback Survey. Communication Preferences 33% of online donors say that email is the communication method most likely to inspire them to make a donation. Thank you to those who took the survey!

article thumbnail

Email Marketing for Nonprofits: The Ultimate How-To Guide

Bloomerang

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. Well cover: Why is investing in email marketing for nonprofits worth it?

email 88