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Captivology: The Science of Capturing People’s Attention

Beth's Blog: How Nonprofits Can Use Social Media

The chapter gives examples of recognition, validation, and empathy create an attention trigger. For empathy, Parr uses the example of the BatKid story from Make-A-Wish Foundation in San Francisco. She asked 121 students to fill out a short survey in exchange for five dollars. It is based on reciprocity.

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[VIDEO] The Science of Philanthropic Psychology

Bloomerang

When your child is diagnosed with leprosy, other moms think that you and your children are cursed. . ” and this is their CEO speaking, “Your great kindness through The Leprosy Mission has always begun protecting children from the impact of leprosy.” And it’s being teased by your peer group.

Video 113
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[VIDEO] First Steps to Nonprofit Strategic Planning, Now!

Bloomerang

Right, more resource intensive would be to have board and staff members conduct surveys or interviews on changes, to share and reflect on them, to share what was learned and to reflect on this. From 2018 - 2020, she served as the Director of Communications for the Public Relations Society of America's local Hoosier chapter.

Video 123