Beth's Blog: How Nonprofits Can Use Social Media

JUNE 14, 2017

My colleague, Julia Campbell, has just published a book, “ Storytelling in the Digital Age: A Guide for Nonprofits ” and was kind enough to share an advanced copy. This comprehensive book covers the following: Part One addresses storytelling readiness, especially now to transform your nonprofit’s culture.

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Nonprofit Tech for Good

JULY 5, 2020

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. We analyzed the Top 100 Most Engaging Nonprofit Videos Per Channel and found that the most engaging content types were: Animals, kids & cuteness.

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Bloomerang

MAY 22, 2024

For years, when nonprofits would publish digital reports with their best stories, they had to point inspired readers to a separate page to make a donation, disrupting the storytelling to fundraising pipeline. We solved this problem with Storyraise , a solution for nonprofits to create digital annual, impact, and donor reports.

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Nonprofit Tech for Good

FEBRUARY 23, 2017

Storytelling should be your top priority, but balanced with a steady intermingling of marketing, fundraising, engagement, and curation. Storytelling. Communicating the stories of your nonprofit is the most powerful means of inspiring your donors and supporters. In the business sector, it’s about selling products and services.

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The Storytelling Non-profit

NOVEMBER 3, 2021

Has your non-profit told stories? Are you trying to figure out how to get better results from the stories you tell? You’re in for a treat in this article as we’re going to talk about how to find your next best step in non-profit storytelling. We don’t want to tell stories just for the sake of telling stories.

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Get Fully Funded

NOVEMBER 14, 2022

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. The good news is that great stories are all around you. EVERY nonprofit has stories to tell! What Makes a Good Story?

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Nonprofit Tech for Good

JULY 10, 2019

It is offering new opportunities for nonprofits to improve their fundraising success while trying out new channels. You can raise awareness about your cause, you can improve the engagement with your existing supporters but you can also make direct fundraising asks on specific channels. 3) Pick the right platforms.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. Multi-channel strategies were crucial for broad outreach, frequency and engagement. The good news? It’s worth its weight in gold.

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Nonprofit Tech for Good

JANUARY 17, 2019

A great social media content calendar can help you: Save time : we’re all busy, which means that sometimes we can forget to update our social channels – especially if you don’t have a dedicated social media manager. 3) Decide on your channels. The next step is to focus on your best-performing channels. 7) Tell your story.

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DNL OmniMedia

AUGUST 25, 2021

You’ve read articles about up-and-coming communications channels and whether you should incorporate them into your nonprofit outreach strategy. But, the fact of the matter is, the channels you employ will have little impact on your outreach strategy if the messages you send through those channels are subpar. Let’s get started.

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Nonprofit Tech for Good

AUGUST 21, 2024

Donation platforms are continuing to integrate more seamlessly with these channels. Beyond broadcasting their messages, organizations are using these platforms to foster interactive communities—and integrating mobile messaging with social channels can enhance this.

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Bloomerang

APRIL 18, 2025

For example, if you are a nonprofit that provides mentorship and leadership development for young adults, you can weave in aspects of your brands story by highlighting real-life success stories of mentees who have gone on to make an impact. Integrating testimonials and success stories near your CTA can also be highly effective.

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The Storytelling Non-profit

OCTOBER 18, 2021

One of the tactics I frequently use is storytelling to increase awareness of a campaign (surprise, surprise). In this article I’m going to break down the role stories play in marketing a year-end fundraising campaign, what kinds of stories to tell, and how to share those stories. The story communicates a problem.

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Nonprofit Tech for Good

DECEMBER 3, 2020

2) Craft a compelling message (behind-the-scenes, a call-to-action, a positive story, etc.). 3) Upload visual content that tells the story of your organization. In fact, one of the most in-demand job skills for digital marketers and fundraisers is knowing how to effectively use social media advertising channels and Google Ads.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

Note from Beth: Digital storytelling is key to fundraising success, but using a storytelling lens in your organization can have further benefit of busting organizational silos. How and Why Stories Can Bust Nonprofit Silos – Guest Post by Miriam Brosseau and Stephanie Corleto . Stories are for people.

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The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. What Do You Want the Story To Do?

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TechImpact

AUGUST 22, 2013

Content marketing, and especially the “storytelling” aspect, is incredibly important in the evolving digital world. Each story must be compelling and easily shared in the social sphere, sometimes in 140 characters or less. General blog calendar editorial planning storytelling tools'

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sgEngage

DECEMBER 19, 2024

Your Website Is More Than a Digital BrochureIts Your Storyteller In many ways, your website isnt just an online brochure; its the narrator of your mission. A thoughtfully crafted, user-friendly site conveys your story, showcases impact, and inspires action. A user-friendly donation form helps too.

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Get Fully Funded

DECEMBER 4, 2022

A winning strategy for spreading the word about your organization’s work is getting your nonprofit’s story in the news. . A news story gets your organization in front of a large audience of potential supporters and gives your organization instant credibility. . And, getting your story in the news still carries a lot of weight.

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Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Develop a strategy for data storytelling. Design your data storytelling products. Know your audience.

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Byte Technology

AUGUST 19, 2015

In a word, storytelling , relating a message to supporters that is both engaging and leads them to take action. Successful non-profits, therefore, know how important storytelling is to their ultimate mission, and they utilize the digital tools that help them achieve this goal. Powerpoint is, well, powerful when used correctly.

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The Modern Nonprofit

JANUARY 2, 2024

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause. Steps to Gather and Utilize Testimonials 1.

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TechImpact

OCTOBER 17, 2013

It’s more important than ever to keep your digital channels up to date and as lively as possible. Bringing your nonprofit’s story and projects to life with video is more powerful than text or a photograph alone. Fundraising Industry News content marketing donation donors google holiday giving mobile storytelling'

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Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

PRO TIP: Crowdfunding campaigns are best for story-driven and time-bound direct giving appeals like Giving Tuesday. After all, strong storytelling can help build meaningful connections with your audience and even move them to rally around your cause. Rally your supporters by sending an email series that tells a cohesive story.

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Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

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Candid

MARCH 22, 2022

The answer: tell an engaging story. But how exactly do you craft a story, and digital storytelling strategy, that will draw new supporters’ interest and spur your followers to act? Next it's really understanding how to properly develop your story so it has the problem, the solution, the impact and the ask, right?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 8, 2016

During the chat, @GivingTues will start with welcomes, and then lead a discussion about storytelling best practices. MyGivingStory, in its second year, is a nationwide campaign and social media storytelling contest to inspire public discussion about the reasons people give. Telling Stories with a Purpose – Rockefeller Foundation.

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Nonprofit Tech for Good

NOVEMBER 11, 2022

You can still tell a story and it should have a hook and conclusion, but it cannot include opinions or words such as “best” “fun” “entertaining” etc. PSAs are a great way to take advantage of expensive advertising channels outside of your budget, but they aren’t the end all be all. You should always lead with the facts!

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Allegiance Group

APRIL 3, 2025

Use a multi-channel approach. Write about your success stories to show how your nonprofit organization uses donations. Share an impact story. Impact stories are a cornerstone of nonprofit fundraising and can be used effectively to reach lapsed donors. Use statistics. Focus on tangible benefits and outcomes.

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Tech Soup

SEPTEMBER 11, 2014

Sharing is an essential part of storytelling, and our friends at Creative Commons are devoted to expanding the number of creative works that are available to (legally!) Creative Commons-licensed content is also a great resource for you when you're creating a digital story. use, build on, and share. Your Questions.

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Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), You are not going to be a very good storyteller if you don’t read stories. premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.),

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Tech Soup

SEPTEMBER 12, 2017

Storytelling is the currency of fundraising. In the digital environment of email, social media, and mobile, we can use storytelling in innovative ways to inspire supporters and donors — and raise more money. Photos, videos, selfies, and personal stories allow us to embed emotional content in fundraising campaigns.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 29, 2011

The first is compelling brand storytelling, and the second is fluency in social technology. Unfortunately few brands effectively master both, as veteran storytellers struggle to deeply understand social technology, or digital natives rush to emerging technology only to overlook the importance of storytelling.

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sgEngage

NOVEMBER 4, 2024

Gen X Responds to Good Storytelling “By sharing personal stories and experiences that showcase the impact of our cause, we’ve been able to connect with Gen X on a deeper level and inspire them to support our fundraising efforts.” It’s more important to find what works for your organization and invest wisely in those channels.

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Qgiv

DECEMBER 10, 2024

Print communications came in second place, with 19% saying it was the most influential channel. Donation letters are used to request financial contributions or solicit in-kind donations through traditional channels, like direct mail, or using digital channels, like email. Plus, these campaigns see average response rates of 5.3%.

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Fast Company Tech

APRIL 14, 2025

Then, you dive into the story and language through an informal video lesson called After Short. My personal favorites so far are Cloud Paradise , and Amoureuxse , both of which boast excellent storytelling.) And France Channel , which lets you stream French films and series otherwise unavailable in the U.S.,

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