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Are your online campaigns raising or losing money?

Get Fully Funded

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

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Direct Mail in a Multi-Channel Fundraising Strategy

Bloomerang

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. We’ll answer the following questions: . Social media.

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What Role Does Direct Mail Play In Fundraising In A Digital World?

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? to raise $1.00.

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Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

Follow up on a different marketing channel, such as social media. Allow supporters to get to know your team members and ask questions about your mission. Request a Demo The post Mastering Major Gifts: The Ultimate Guide to Raise More appeared first on Bloomerang. Send a survey if you don’t hear back. Make one last phone call.

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Cookie Deprecation: 1 Thing You Need To Do, and 3 Things You Need To Think About

M+R

However, it raises a lot of questions around privacy: is giving your supporters’ email addresses to Google actually good stewardship of their data? It’s a complicated question. For more details on how we’re approaching the data stewardship question, join us on the 26th!

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AI for Social Media: Supercharge Your Copy, Images & Videos

Forum One

We’d love to hear what questions you have about integrating AI into your social media practice, whether you raise your hand at NTC or send us a message later. We’ll share more after the session and dive into some of the questions we’ll tackle here: Everything’s changing so fast, is everyone already using AI? Template creation.

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Thursday Thoughts | Last-minute to-do items before GivingTuesday 2022

EveryAction

If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) For example, let’s say you send two emails on GivingTuesday and one raises twice as much as the other. What have you raised in the past and what is a realistic goal?

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