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Why omni-channel fundraising works at year-end

EveryAction

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. 3) Multi-channel communication keeps you top of mind The average American sees 4,000-10,000 ads per day ! Amazon revolutionized the easy checkout process.

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4 Ways to Boost Your Nonprofit’s Digital Storytelling with WhatsApp

Nonprofit Tech for Good

WhatsApp represents one such medium that presents nonprofits with an outstanding opportunity to engage with stakeholders through texts, attachments, and multiple forms of conversations delivered to their mobile phones and now to their desktops. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

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Five Reasons Why Your Nonprofit Must Prioritize the Mobile Web in 2014

Nonprofit Tech for Good

Mobile phone owners sent an average of 678 texts a month. Priority #4: Start collecting mobile phone numbers and launch a texting and/or text-to-give campaign. Google Wallet donate buttons are already featured on YouTube channels and will likely be featured soon on Google+ Pages as well. 10 trillion sent by the end of 2011.

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How to Run a Multi-Channel Fundraising Campaign (Without Too Much Stress)

Achieve

In this article, you’ll learn how to run a multi-channel fundraising campaign as efficiently as possible. First tip: be selective about what channels you use. You don’t need to be on every channel out there. Let me repeat that: you don’t need to be on every channel out there! multiple times on multiple channels.

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Nonprofit Volunteer Management: Three Tips to Increase and Maintain Engagement

Nonprofit Tech for Good

Once you have a core group of volunteers, word-of-mouth can be one of your best channels for finding new volunteers. When determining how to communicate, use a variety of communication channels to build strong relationships with your volunteers. For example, do they prefer emails or phone calls?

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How to Identify, Grow, and Retain Your Most Loyal Donor Base

Nonprofit Tech for Good

Monetize your social media channels by pairing captivating photos and heartfelt stories with donation – and crowdfunding forms when appropriate – that make it easy for your donors to support and share about causes that matter to them. Reach them through a text message. You can even use this platform for a text-to-give campaign.

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