Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

The art part includes all the ways nonprofits and schools can engage and connect with alumni of their programs through social channels. Measuring the Networked Nonprofit describes techniques for measuring engagement and networks and I’ll be presenting some of that material.

Social Media 108

Social Media Network Media Free 108

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

.” The book offers up advice and techniques on how to make your online channels – email marketing, web site, and newer tools like mobile and social media work together in a sophisticated strategy or your organization to reach its advocacy, fundraising, or community building goals.

Campaign 97

Campaign Online Chapter Model 97

NonProfit Hub

MAY 17, 2021

Tammy threw the traditional partnership model out like it was day-old takeout. The days of press releases may be over, but that’s ok…we can become media channels. Bill walked us through seven different perspectives organizations can use to further their mission using traditional media plus new channels.

Causes 56

Causes Time ROI Influence 56

The Modern Nonprofit

APRIL 7, 2024

With the right mindset and techniques, fundraisers can transform what feels like a burden into a rewarding experience of community, purpose, and achievement. By leveraging their Unlimited Human Support model, Flipcause Concierge is able to create customized campaigns that motivate and engage participants.

Challenge 59

Challenge Donation Tips Fundraising 59

AccelEvents

SEPTEMBER 1, 2020

One of the most significant issues facing any event, but particularly those in a hybrid model, is that of attendance. . Fortunately, there are a handful of techniques you can use for boosting attendance for both the virtual and physical audience segments. . How do you get people to turn up in person and online? .

Virtual 98

Virtual Audience Technique Industry 98

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2012

The framework is a social media maturity of practice model called “Crawl, Walk, Run, Fly” Maturity of Social Media and is featured in my next book, Measuring the Networked Nonprofit. Increase reach on social media channels. Increase engagement on social channels. Social media content mirrors other channels.

Network 97

Network Build Learning Strategy 97

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 28, 2011

Your organization needs to think holistically. If you don’t have a developmental model, you won’t know where to start or how to prioritize your time. The Networked Nonprofit Practice Model. The nonprofit effectively integrates social and emerging technologies such as mobile across all communications channels.

Social Media 101

Social Media Practice Media Social 101

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 24, 2015

Leveraging the networks and personal brands of your staff as champions can help your organization’s communications strategy have more impact. With a few guidelines and a little training, employees can use social channels effectively in service of your organization’s mission AND their own learning. Lotte Leicht , EU Director.

Case Study 50

Case Study Central African Republic Twitter Personal 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2012

A methodology for experimenting, piloting, and ultimately adopting new channels. How much good will is generated by those contributed and by the winners of the contest whose works will be posted on the Nature Conservancy’s FB and Tumblr. 4) Rinse, Repeat, Leverage. 4) Rinse, Repeat, Leverage.

Conservancy 107

Conservancy Contest Examples Congo 107

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 8, 2019

I designed a 90-minute workshop focused on “Human-Centered Social Media Strategy” which teaches how to apply a simple design-thinking technique, creating personas, as the basis of your digital strategy. The next exercise was a small group exercise that modeled the first step a small nonprofit might do to build an audience persona.

Learning 87

Learning Exercise San Francisco Instruction 87

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 9, 2013

At the end of the month, I’ll be facilitating a workshop at the 92nd Street Y in NYC call “ Social Media Mindsets and Toolsets for Nonprofit ,” an interactive workshop is for executive directors and organizational leaders that work for nonprofits and want to learn tips and techniques for scaling social in their organizations.

Social Media 124

Social Media Adopt Time Media 124

Beth's Blog: How Nonprofits Can Use Social Media

MAY 10, 2011

Some are tool specific The Twitter Ladder or the Facebook Ladder or it may describes different levels of engagement across channels. Since networked learning happens in the context of an ecosystem, perhaps Gary Hayes Transmedia Storytelling model or Lini Srivastava’s Transmedia Activism model. .

Public 103

Public Learning Wiki Taxonomy 103

AccelEvents

SEPTEMBER 1, 2020

One of the most significant issues facing any event, but particularly those in a hybrid model, is that of attendance. . Fortunately, there are a handful of techniques you can use for boosting attendance for both the virtual and physical audience segments. . How do you get people to turn up in person and online? .

Virtual 52

Virtual Audience Technique Industry 52

Eric Jacobsen Blog

FEBRUARY 25, 2021

Paul's Sell with a Story book includes : Model stories Skill-building exercises Enlightening examples from Microsoft, Costco, Xerox, Abercombie & Fitch, Hewlett Packard, and other top companies. A skill like any other skills needed for successful selling. But it’s still an oral story told from one person’s mouth to another person’s ear.

Story 52

Story Storytelling Chapter Teach 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

Next, participants did a self-assessment, using the maturity of practice model ( Crawl, Walk, Run, Fly ). I always try to do an extensive participant survey prior to the workshop to uncover the knowledge in the room and used a “living case study” technique. Usually a huge sigh of relief in the room.). ” .

Social Media 100

Social Media Effective Media Social 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Include photos of the donors or the company logo whenever possible.

Charity 128

Charity Lesson Marketing Digital 128

Eric Jacobsen Blog

OCTOBER 11, 2020

Paul's Sell with a Story book includes : Model stories Skill-building exercises Enlightening examples from Microsoft, Costco, Xerox, Abercombie & Fitch, Hewlett Packard, and other top companies. A skill like any other skills needed for successful selling. But it’s still an oral story told from one person’s mouth to another person’s ear.

Story 52

Story Storytelling Chapter Teach 52

NTEN

JULY 6, 2009

ection-revision-action" model (page 15). That model requires that decision making happen quickly and iteratively. No, the most effective technique cited in the report is House Parties (page 16). They're the original "social media" This underscores a very important point: social media is just another channel.

Social Media 68

Social Media Lesson Media Social 68

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. So, for these organizations, their content pyramid also includes integrating offline w/online channels. Mixed-Media Engagement: How will you traditional media, social media, email, mobile, and other channels?

Social Media 97

Social Media Training Train Network 97

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2010

They have a social media policy and handbook that provides the rule book for volunteers, staff, and affiliates to participate on social media channels effectively. Think of it as another channel of research for campaign. Showing Results: This method is for those have been applying listening techniques and want to track results.

Practice 94

Practice Free Share Reflection 94

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

2: Use listening techniques to develop a deep understanding of the audience. Organizations must begin with listening, but an integrated listening channel that includes social media and traditional marketing channels. I cover a couple techniques and tools using participants as an example to illustrate that keywords are king.

Social Media 115

Social Media Media Social San Jose 115

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Let’s look at some practical examples for engaging and connecting with your Alumni Network on social media channels. There are several tactical techniques that consistently work on Facebook to inspire engagement. Celebrate the Accomplishments of Individuals in Your Alumni Network. Connect Alumni with Current School Experience.

Practice 107

Practice Tips Social Meme 107

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Data is focused on the metrics that are specific to social media channel. It is used to improve content, messaging, and engagement on specific channels. They use data visualization techniques to report the data analysis but also to reflect on best practices culled from the data. differently as DoSomething.Org has done.

Culture 115

Culture Data Measure Social Media 115

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

That happens when leaders model and encourage it. Effective listening through social media channels means that individuals and organizations need to identify why they are listening and how they will apply what they hear. Nonprofits are also using listening to support improved program implementation.

ROI 91

ROI Examples Results Social Media 91

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 14, 2015

Try to avoid the content-driven model of an expert presenting for 50 minutes with a rushed Q/Q at the end. Creative use of technology and facilitation techniques, however, can maximize the opportunities for interactivity even in larger groups. Medium: Up to 50 people. The connection between participants is less intimate.

Facilitation 50

Facilitation Interaction Reflection Design 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2012

It was also an opportunity for me to co-facilitate with in-country team, meet the NGOs and hear their stories first-hand, and learn a lot about modeling and adapting interactive training techniques for different cultures. Workshop Handouts work in Arabic and French. This conference was designed as an interactive, networking event.

Morocco 100

Morocco Tunisia Reflection Conference 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2012

I like the metaphor of a sommelier, They know the grapes, the winemaker and their techniques, and vintages. They can answer questions about the wine to help diners navigate a wine list to make the best choice. It’s about curation, creativity, and coordination across channels. A Simple Method For Getting Started.

Content 101

Content Skype Learning Slides 101

Wild Apricot

DECEMBER 21, 2017

Through strategically implemented training, software tools and engagement techniques, sales ops leaders enable sales reps to focus more on selling in order to drive business results. . Maintenance of Communication and Collaboration Channels. Even then, there are organizational models and structural templates you can build from.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2015

Alison Carlman, Senior Manager, Marketing and Communications, has written this guest post about how to use some tools and techniques for using feedback. Seemingly, the same model should apply to nonprofits. With the new GG Rewards , we’re now channelling that extra funding to the organizations that learn and improve the most !

Fund 50

Fund Learning Help Map 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 2, 2011

The focus is how to effectively integrate social media channels and measure and learn. I am also experimenting with techniques for network weaving across platforms and curating content related to effective practice of networked nonprofits. I am avoiding spamming all three networks with cut and paste streams.

Google 116

Google Change Social Adopt 116

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2014

I might audit their Facebook best practices and other social media channels. The learning model is called “SAVI ” : Moving and doing (Somatic). With evaluation, take into account the “ Kirkpatrick Model of Training ”. Talking and hearing (Auditory). Observing and picturing (Visual).

Instructional Design 111

Instructional Design Instruction Instructional Training 111

Eric Jacobsen Blog

JANUARY 1, 2018

Paul's Sell with a Story book includes : Model stories Skill-building exercises Enlightening examples from Microsoft, Costco, Xerox, Abercombie & Fitch, Hewlett Packard, and other top companies. A skill like any other skills needed for successful selling. But it’s still an oral story told from one person’s mouth to another person’s ear.

Story 46

Story Storytelling Chapter Teach 46

NTEN

OCTOBER 5, 2010

In this model, your organization will have no idea where the hardware actually providing your services is located -- and, better yet, you won't care. Management by walking around is a proven and effective technique, but it relies on employees being physically located together with the manager. This simply won't work for WFH 2.0.

Work 97

Work Second Life Laptop Audio 97

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

Northwest Harvest Food Bank used its social media channels to mobilize supporters to give food donations that ended up breaking a Guinness Book of World Records. I used a “living case study&# approach – doing an interview with them to share how they achieved their success.

Knowledge 97

Knowledge Seattle Social Media Measure 97

Eric Jacobsen Blog

OCTOBER 10, 2016

Paul's new book includes : Model stories Skill-building exercises Enlightening examples from Microsoft, Costco, Xerox, Abercombie & Fitch, Hewlett Packard, and other top companies. A skill like any other skills needed for successful selling. But it’s still an oral story told from one person’s mouth to another person’s ear.

Storytelling 40

Storytelling Chapter Story Teach 40

Eric Jacobsen Blog

SEPTEMBER 5, 2016

Paul's new book includes : Model stories Skill-building exercises Enlightening examples from Microsoft, Costco, Xerox, Abercombie & Fitch, Hewlett Packard, and other top companies. A skill like any other skills needed for successful selling. But it’s still an oral story told from one person’s mouth to another person’s ear.

Teach 40

Teach Story Storytelling Chapter 40

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2012

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. There was a lot of synergy and points of reciprocity.

Pakistan 111

Pakistan NGO Network Exercise 111