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Why omni-channel fundraising works at year-end

EveryAction

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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Five Reasons Why Your Nonprofit Must Prioritize the Mobile Web in 2014

Nonprofit Tech for Good

The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. In truth, the Mobile Web is already here.

Mobile 267
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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

Your organization likely relies on direct mail, emails, social media, and even phone calls to get the word out about your organization’s work and solicit support for your mission. 3) Multi-channel communication keeps you top of mind The average American sees 4,000-10,000 ads per day ! The sky’s the limit!

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HOW TO: Launch a Broadcast “TV” Channel for Your Nonprofit

Nonprofit Tech for Good

allow individuals and brands to launch their own Web-based “TV&# channels. Currently, these channels can not easily be viewed on the digital TV sets in our living rooms, kitchens, and bedrooms, but it’s just a matter of time. Start building your channel and live-streaming communities now. Websites like Ustream.tv

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Social Media is Going Mobile, and So Should Your Nonprofit

Nonprofit Tech for Good

As the Web goes mobile , so does social media… and so should your nonprofit. There are more than 65 million active users currently accessing Facebook through their mobile devices and that number grows daily. MySpace estimates that 50% of its Website traffic will be mobile within 24 months. Do you have a mobile Website?

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14 Mobile Marketing Statistics Your Nonprofit Needs To See

TechImpact

By now, the move to mobile has been a well documented phenomenon. How much time do we spend on mobile devices per day? How long do we spend checking email on mobile devices? If your nonprofit isn’t sure how to make the move to mobile, Tech Impact has you covered. ExactTarget – “The 2012 channel preference survey” (2012).

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5 Call-to-Actions for Your Nonprofit’s Donation Confirmation Page

Nonprofit Tech for Good

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. Make sure your website is mobile optimized for donors using their cell phones. 2) Encourage to Volunteer.

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