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Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

In this post, I’ll walk you through why that’s important and what metrics you should measure. . question, you should look at how this campaign compared to the previous year’s campaign. Goals and metrics . 11 metrics to evaluate your end-of-year fundraising campaign . Response rates for each channel used .

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Understanding Impact Metrics for Your Nonprofit: A Guide

DipJar

In this sense, impact metrics are the specific measures of the positive and negative effects of an intervention, action, or project on individuals, communities, or the environment. In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

Metrics 52
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Are your online campaigns raising or losing money?

Get Fully Funded

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

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How Much Time Should Your Nonprofit Invest In Different Social Media Channels?

Beth's Blog: How Nonprofits Can Use Social Media

How much effort are your social media channels really worth? But in the race to remain current, we can sometimes forget to take a step back and ask ourselves a few basic questions: How do we know if all our social media efforts are actually worth the investment? By Sacha Evans. What are the right tools to help measure success?

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Bridge Conference: Social Media ROI: Mapping Metrics to Strategy

Beth's Blog: How Nonprofits Can Use Social Media

This week's theme is social media ROI. That's what I've been thinking, speaking, and writing about and have also recruited guest posts on this topic. I keep thinking of the advice offered by Charlene Li on whether investing in social media at some level is a yes or not question. This week's theme is social media ROI.

ROI 79
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Which Event Formats Work Best?

Greater Giving

Assemble your event planning team and ask yourselves the following questions: What common demographic characteristics do potential attendees have? Gather feedback from previous events and ask questions throughout the planning process. Market your event through various channels, including your website and social media.

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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

A nonprofit marketing plan is a detailed document that outlines your goals for a marketing campaign, how you plan to reach them, who is responsible for various tasks, what marketing channels you’ll use, and more. Including a budget in your marketing plan should help answer this question. Your resources.