Nonprofit Tech for Good

JANUARY 13, 2020

Now you want to know, is it appropriate to ask your supporters to take further action? Many nonprofits fear that asking a donor for additional support, after they’ve already made a donation, will turn them off from making future gifts. Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube.

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Action Donation Social Media Donor 344

NonProfit PRO

JUNE 13, 2022

When creating your nonprofit fundraising and donations strategy, email marketing should be on the top of the list of channels to use to support your efforts. However, 70% of nonprofits do not have an email marketing strategy, despite 26% of online donors saying email marketing is what inspires them to give.

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email Donation Strategy Marketing 306

Nonprofit Tech for Good

APRIL 3, 2022

It is tempting to allow board members to skip fundraising, but this useful list is designed to give board members a wide range of tasks they can choose from to support the financial growth of your organization, and only a few involve directly asking for money. Give in-kind support to the organization in a way that actually helps.

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Fundraising Donation Donor Social Media 362

Nonprofit Tech for Good

FEBRUARY 17, 2022

Your supporters remember how you made them feel. Ask yourself, your leadership, and your trusted lead volunteers to fill in the blank: At the end of our event, we want our supporters (or) attendees to leave feeling __. Your most passionate volunteers have a lot of useful data floating around in spreadsheets, e-mails, texts, and minds.

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Fundraising Tips Management Nonprofit 358

CauseVox

DECEMBER 2, 2024

Then, invite them to take the next step by continuing their support. For recurring donors, highlight the impact of their continued support. Then follow up with impact stories that show how their support has changed lives. To keep their attention, you’ll need to meet them across multiple channels.

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Campaign Fundraising Social Media Donor 97

Achieve

JUNE 2, 2021

direct mail campaigns. benefits of direct mail. direct mail and digital marketing. As you consider direct mail’s place in your marketing, remember that millennials are a diverse group, and other characteristics such as income, location, and giving history can also impact the results of your marketing campaigns.

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Mail Campaign Course Digital 94

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. According to the Global Trends in Giving report , 33% of nonprofit supporters in the United States and Canada say email is the communication tool that inspires them most to give.

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Template Donation Help Raise 98

Nonprofit Tech for Good

MARCH 18, 2013

Today, this font size and large quantity of content would visually overwhelm supporters and donors. In 2008, the WWF was on Myspace and likely utilizing a Facebook Group and YouTube Channel, but those tools had not yet become integrated into their website design. World Wildlife Fund :: March 15, 2010.

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Websites Online Design Fundraising 270

Nonprofit Tech for Good

SEPTEMBER 16, 2021

With so much to keep track of, it can be hard to know where to start aligning your communications so your fundraising initiatives are successful and support your brand. Take this example: Don’t: With your support, we can reach our goal of increasing food and clothing donations by 25% in our community. Here’s how to start.

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Communication Fundraising Audience Donor 323

Achieve

NOVEMBER 3, 2021

In this article, you’ll learn how to run a multi-channel fundraising campaign as efficiently as possible. First tip: be selective about what channels you use. You don’t need to be on every channel out there. Let me repeat that: you don’t need to be on every channel out there! multiple times on multiple channels.

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Channel Campaign Fundraising Case Study 105

Bloomerang

NOVEMBER 1, 2024

We know a lot more about psychology, neuroscience and behavioral economics than we did in the past, and the more you incorporate science into your marketing, the more your supporters will feel your messaging resonates with them. If sending direct mail, include a QR code that goes to a landing page with multiple giving options.

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Tips Strategy Volunteer Donor 114

Nonprofit Tech for Good

MAY 16, 2024

These include direct mail, phone calls and messages, and in-person solicitations. These messages deeply connect with supporters. It encourages donors to keep supporting its work long-term. It suggests the best channels to ask for donations. They reach them through the best channels.

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Donation Fundraising Data Donor 278

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

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Mail Integration Digital Strategy 75

Nonprofit Tech for Good

JUNE 19, 2019

Multichannel donors support you in every way possible. Monetize your social media channels by pairing captivating photos and heartfelt stories with donation – and crowdfunding forms when appropriate – that make it easy for your donors to support and share about causes that matter to them. Send direct mail, too!

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Donor Social Media Offline Gift 277

Allegiance Group

APRIL 14, 2025

With a structured approach, you can build a strategic, data-backed budget that will allow you to make the case for new initiatives or increase spending in channels where youve been absent, or where theres untapped potential. Is there a channel you should be leaning into more heavily? Which channels consistently deliver strong results?

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Public Media Channel Mail 52

Bloomerang

DECEMBER 12, 2024

and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. Investing in strategic email marketing can amplify your fundraising return on investment (ROI), engage supporters personally, and rally even more people to champion your mission.

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email Marketing Guide Nonprofit 95

The NonProfit Times

NOVEMBER 25, 2024

To the degree that religiosity offers messaging about generosity, and opportunities to commune and network, our results signal an incentive for charities to create community around their cause, for both religious and secular supporters,” H. Art Taylor, president and CEO of BBB’s Give.org, told The NonProfit Times. For example, 27.6%

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Charity Studies Ratio Attitude 104

The Fundraising Authority

DECEMBER 4, 2020

This means that your year-end giving effort should have a theme, a look and feel, and its own mini-case for support. Send out a dedicated e-mail to your e-mail list introducing your year-end campaign, without making an ask (see this as a “cultivation / stay tuned!” Send out an e-mail fundraising letter.

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Fundraising Mail Gift Social Media 201

sgEngage

JANUARY 15, 2025

Recurring donors: Monthly donors have demonstrated a commitment to supporting your work, but your organization may live in the back of their minds. To ensure these messages reach donors and express your thanks effectively, incorporate multiple communication channels in your strategy.

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Donor Effective Gift Donation 105

DNL OmniMedia

DECEMBER 12, 2024

That means your nonprofit faces a lot of competition in its quest to earn support. Stronger supporter and community relationships: Marketing provides natural opportunities to connect with people who support your mission, from low-level donors to corporate sponsors.

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Marketing Guide Nonprofit Social Media 52

Allegiance Group

APRIL 3, 2025

Lapsed donors: Supporters who have given to your nonprofit in the past but have not donated within a set period of time. Active donors: Supporters who have given within the same set time period. A donors financial situation could change, or they might move and no longer want to support a local nonprofit.

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Donor Tips Retention Mail 52

Nonprofit Tech for Good

DECEMBER 6, 2019

They attract an ideal audience—donors and businesses with high-capacity networks often interested in supporting community events with exposure to an affluent and influential demographic. 3) Promote the event intentionally and across all digital channels. Spreading the word is crucial to the success of any golf event.

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Fundraising Practice Tips Sponsor 246

sgEngage

AUGUST 9, 2024

National Nonprofit Day is coming up on August 17 th and it’s a great opportunity to engage your organization’s supporters, including donors and volunteers, and show them how much you value their support. You can use email, social media, or even direct mail to express your gratitude for their support.

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National Support Tips Nonprofit 105

DNL OmniMedia

FEBRUARY 3, 2025

It helps you spread the word about your teams good work, encourage support, and keep supporters connected to your organization. A stellar marketing strategy backed by the guidance of a nonprofit marketing consultant can help your organization stand out from the crowd and secure the support it needs to achieve its mission.

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Consultant Marketing Nonprofit Social Media 52

CauseVox

JANUARY 20, 2025

Now is the time to make sure that your organization has donor retention strategies in place to bring those year-end supporters with you into 2025. Segmenting Your Year-End Donors Once youve thanked your donors its time to start building an ongoing strategy to make them into lifelong supporters. Lets make this happen.

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Retention Donor Strategy Social Media 115

Bloomerang

JANUARY 14, 2025

To raise significantly more money through existing email channels, add a link to your online donation page or a mobile email donation button, like the one pictured below. Supporters can simply scan your printed QR codes using their phone cameras, and theyll automatically receive a link to your online giving form.

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Mobile Giving Guide Nonprofit 105

Bloomerang

MAY 30, 2022

We will grow our donor base by 10% by June using direct mail appeals, social media posts, and our giving day campaign. Update your case for support. Your nonprofit’s case for support is the reason you give donors for why they should contribute to your cause. A direct mail campaign. Incorporating storytelling.

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Fundraising Guide Social Media Donor 140

sgEngage

OCTOBER 23, 2024

Focus on impact Focus on the lives that will be changed by the generosity of year-end giving Even as year-end approaches, provide donors with the resources and inspiration they need to support your cause, without relying on urgency as the motivating factor.

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Gift Strategy Donor Charity 98

Nonprofit Tech for Good

MAY 18, 2013

Not a big loss since they were filtered into a mail box that few ever visited, but it is worth noting that fans can now mail admins directly if you have enabled the functionality under Edit Page > Manage Permissions > Show “Message” Button. Chapter 5 :: Introduction to YouTube Channels.

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Social Media Social Media Chapter 279

The Modern Nonprofit

JANUARY 2, 2024

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause. This widespread use maximizes their impact.

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Story Support Guide Volunteer 104

Nonprofit Tech for Good

MARCH 17, 2020

Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. They think: “many of our supporters are women aged 50-60 and are interested in animals, so let’s target that demographic on Facebook.” 4) Use broader targeting than you think. 6) Your Facebook campaigns need time to learn.

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Charity Facebook Test Profit 332

Nonprofit Tech for Good

AUGUST 19, 2023

Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check. When it comes to online giving, donors don’t have to stress about being there in person or mailing in their support.

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Donation Online Giving Digital 239

Nonprofit Tech for Good

FEBRUARY 1, 2021

Collecting registrations online means there’s no need to track down and manage mailed registration forms, checks, and receipts; search for information in multiple spreadsheets, emails, and handwritten notes; or enter and re-enter registrant information. You’ll want to get on the radar of your supporters as early as possible.

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Websites Benefit Fundraising Sponsor 224

Allegiance Group

APRIL 15, 2025

In the face of sudden budget cuts, it can be tempting to pull back fundraising strategies like acquisition in favor of doubling down on raising support from their existing loyal donors. However, knowing how to say this in a way that resonates with existing and potential supporters is critical. Should you call out the challenge by name?

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Time Donor Channel Test 52

Nonprofit Tech for Good

APRIL 10, 2021

You can promote your event to a broad audience through low-cost digital channels like social media, your organization’s website, and email campaigns with just a link. Thanks to technology, there’s no need to spend hours processing mailed registration forms, checks, receipts, and entering information in endless spreadsheets.

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Fundraising Practice Registration Virtual 318

Allegiance Group

MARCH 20, 2025

One answer to this critical question is: Evaluate the strength of your appeal copy, specifically the direct mail and email appeals targeted to individual donors. Direct mail fundraising letters are more personal than other methods. Acknowledge donors generosity and express your heartfelt appreciation for their support.

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Mail Fundraising Donor email 52

sgEngage

NOVEMBER 7, 2023

A recent survey by The Nonprofit Alliance found that nearly half of direct response consultants said their clients lowered expectations from 2022 to 2023, while less than 10% said they expected their clients to do more direct mail fundraising this year compared to last year. Optimize your channel strategy. Mix up your call to action.

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Rate Data Demographics Mail 119