Achieve

NOVEMBER 3, 2021

In this article, you’ll learn how to run a multi-channel fundraising campaign as efficiently as possible. First tip: be selective about what channels you use. You don’t need to be on every channel out there. Let me repeat that: you don’t need to be on every channel out there! multiple times on multiple channels.

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Channel Campaign Fundraising Case Study 105

Nonprofit Tech for Good

SEPTEMBER 16, 2021

Review your target audiences , not just focusing on their habits, but what motivates them to engage with your organization in the first place. Filter all communications through the lens of equity and inclusion, prioritizing asset-based framing, positioning those your organization works with from a place of strength.

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Communication Fundraising Audience Donor 323

Nonprofit Tech for Good

MAY 18, 2013

Location-Based Communities (Facebook Places, Google+ Location, Foursquare) and Mobile Social Networking: 5 Hours Weekly. Chapter 5 :: Introduction to YouTube Channels. Now you must create your YouTube Channel using a Google Account you already have or by creating a new one. YouTube has launched the new One Channel design.

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Social Media Social Media Chapter 279

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

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Mail Integration Digital Strategy 75

Bloomerang

NOVEMBER 1, 2024

If sending direct mail, include a QR code that goes to a landing page with multiple giving options. Grateful, multi-channel impact reporting It’s time to tweak the “ ask, thank, report, repeat ” formula to add in a lot more reporting across the myriad media channels your constituents use. Multiple places. Multiple times.

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Tips Strategy Volunteer Story 114

Nonprofit Tech for Good

FEBRUARY 17, 2022

A good CRM like HubSpot or EveryAction can help you do that, or if not, pulling available data into a centralized “source of truth” is a good place to start. Regardless of your call to action, the key to maximizing your reach is to be as visible and intentional as possible in the channels where your audience lives.

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Fundraising Tips Management Nonprofit 358

Nonprofit Tech for Good

MARCH 18, 2013

Much of a nonprofit’s website traffic came from search engines thus a large quantity of content was placed on the home page. In 2008, the WWF was on Myspace and likely utilizing a Facebook Group and YouTube Channel, but those tools had not yet become integrated into their website design.

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Websites Online Design Fundraising 270

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). your neighbors. your family members.

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Fundraising Donation Donor Social Media 362

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. Print communications came in second place, with 19% saying it was the most influential channel. Print communications came in second place, with 19% saying it was the most influential channel.

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Template Donation Help Raise 98

Bloomerang

JUNE 8, 2021

By now we know that your communication efforts will be much more effective when there is a clear plan in place. Your channel is the vessel in which you choose to share your content. Different types of messages are received and presented differently via different channels. Which channels should you use? Social media.

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Communication Platform Nonprofit Social Media 122

Nonprofit Tech for Good

DECEMBER 6, 2019

3) Promote the event intentionally and across all digital channels. You might consider mailing save-the-dates, formal invites, or a packet or tangible reminder ahead of the event, but be sure to also take full advantage of digital channels —emails, your organization’s newsletter, social media channels, and the like.

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Fundraising Practice Tips Sponsor 246

TechImpact

MAY 8, 2014

Too often, the problem nonprofits face is they’re treating their social media fundraising campaigns like their direct mail, telemarketing or email campaigns. Too many social media channels. Each one of these very different social media channels has the potential to help your nonprofit achieve its mission. Diluted messaging.

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Social Media Media Social Challenge 153

Nonprofit Tech for Good

MAY 18, 2013

Location-Based Communities (Facebook Places, Google+ Location, Foursquare) and Mobile Social Networking: 5 Hours Weekly. Chapter 5 :: Introduction to YouTube Channels. Now you must create your YouTube Channel using a Google Account you already have or by creating a new one. YouTube has launched the new One Channel design.

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Social Media Social Media Chapter 234

NetWits

JULY 6, 2011

As you get more and more involved in using social media, be sure to claim your land by creating your organization’s Facebook page, Twitter account, YouTube channel, LinkedIn profile, etc. The social Web is essentially a place where relationships are built, maintained and enhanced in a digital space. Fill out your profile completely.

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Social Media Social Site Media 273

The Verge

JULY 15, 2020

In the redesign, there are now tabs for Mail, Chat, Rooms, and Meet. The Chat tab looks to take you to your conversations with people, while Rooms appear to be spaces for topic-based conversations, similar to Slack channels. The Meet tab shows your upcoming Google Meet meetings and suggestions for who you might want to contact.

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gMail Collaboration Place Doc 98

Nonprofit Tech for Good

DECEMBER 12, 2011

Once you’ve set up your new Google account, sign up to receive Google Alerts via e-mail on a daily basis at google.com/alerts. Also, as you’ll see in Chapter 5, you will need a Google account to set up a YouTube Channel properly. However, if you do opt to use your Gmail e-mail account, protect it fiercely. Of course not!

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Social Media Media Social Organization 244

Allegiance Group

APRIL 3, 2025

Nonprofits can learn more about how and why donors lapse in the first place. Use a multi-channel approach. Integrate an email campaign with your direct mail appeal and follow up with a phone call based on donor value, if warranted. You dont always have to ask for a donation in a direct mail appeal letter. Another benefit?

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Donor Tips Retention Mail 52

Nonprofit Tech for Good

NOVEMBER 29, 2010

We also have quite a bit of anecdotal evidence that our online efforts are paying off because when people mail in a check they will often say something like, “I loved your YouTube video of the cats playing with pumpkins,&# or “I found you on facebook.&#.

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Social Media Interview Media Examples 276

sgEngage

JANUARY 15, 2025

While giving levels and frequencies are good places to start, you dont have to use these exact donor segments. To ensure these messages reach donors and express your thanks effectively, incorporate multiple communication channels in your strategy. Send plenty of personalized communications about their impact on your nonprofits future.

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Donor Effective Gift Donation 105

Nonprofit Tech for Good

APRIL 18, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. A tool that allows you to creatively showcase your Foursquare, Gowalla, and Facebook Places check-ins. Qwiki :: qwiki.com.

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Resource Fun Nonprofit Social Media 266

CauseVox

JANUARY 20, 2025

Now is the time to make sure that your organization has donor retention strategies in place to bring those year-end supporters with you into 2025. A great place to start is by calculating your own donor retention from last year. They can come through any channel: email, direct mail, social media. Its officially 2025!

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Retention Donor Strategy Social Media 115

Bloomerang

MAY 26, 2021

This will give you a picture of where there is overlap with your current and prospective donors and show you specific places where your new donors may be unique. This is the step where you determine which channel you will use to acquire donors. Options could include: Direct mail. If so, write those down. Tip #3: Plus One.

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Donor Program Tips Channel 130

DNL OmniMedia

DECEMBER 12, 2024

7 Key Marketing Channels to Master There are many ways to get your marketing messages out into the world, and familiarizing yourself with core channels is essential. Dont be afraid to A/B test social media posts, direct mail appeals, and other marketing materials.) Want to learn more about the work we do?

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Marketing Nonprofit Guide Social Media 52

Nonprofit Tech for Good

FEBRUARY 1, 2021

When golfers and sponsors register online, real-time information is collected all in one place and can be accessed by organizers, volunteers, and even golf facility staff. Fundraisers and event organizers have more on their plates than ever. Provide a professional experience for golfers, sponsors, and supporters.

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Websites Benefit Fundraising Sponsor 224

Nonprofit Tech for Good

APRIL 10, 2021

You can promote your event to a broad audience through low-cost digital channels like social media, your organization’s website, and email campaigns with just a link. Thanks to technology, there’s no need to spend hours processing mailed registration forms, checks, receipts, and entering information in endless spreadsheets.

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Fundraising Practice Registration Sponsor 318

Bloomerang

MAY 30, 2022

One study found that 37% of organizations with budgets under $1 million and 22% of organizations with budgets over $1 million don’t have a fundraising plan in place. We will train them and have them in place by April 15. A direct mail campaign. Prepare your marketing channels. Direct mail. An auction/gala.

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Fundraising Guide Social Media Donor 140

Association Analytics

JUNE 25, 2024

Here is an example of a personalized landing page with a name and specific benefits the member uses most often: Multi-Channel Communication Don’t just rely on email to send out communications for renewals. You may find more success using different channels, message timings, and segmentation strategies.

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Campaign Associations Communication Channel 169

Nonprofit Tech for Good

OCTOBER 22, 2012

Location-Based Communities (Facebook Places, Google+ Location, Foursquare) and Mobile Social Networking: 5 Hours Weekly. If you do come across one they can now be reported as a duplicate Facebook Places Page and thus merged with your Facebook Places Page and then merged with your Official Facebook Page. Updates no longer exist.

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Social Media Social Media Chapter 276

Bloomerang

DECEMBER 12, 2024

and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. In this article, we explain why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to its advantage starting today. Appeal to emotion.

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email Marketing Guide Nonprofit 94

M+R

JUNE 10, 2021

From Apple’s official announcement : “In the Mail app, Mail Privacy Protection stops senders from using invisible pixels to collect information about the user. From screenshots that’ve been shared, it looks like the “Protect Mail activity” option loads ALL content. What’s happening?

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Rate email Open Change 122

Allegiance Group

MARCH 20, 2025

One answer to this critical question is: Evaluate the strength of your appeal copy, specifically the direct mail and email appeals targeted to individual donors. Direct mail fundraising letters are more personal than other methods. Copywriting services are a core part of our direct mail offerings. Choose a communication channel.

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Mail Fundraising Donor email 52

Nonprofit Tech for Good

JULY 23, 2012

It is illegal to buy, sell, or trade mobile phone numbers, unlike e-mail and snail mail addresses. and your “Thank You” landing pages and e-mails. Get creative in integrating your text-to-subscribe keyword and short code pitch into photos, slide shows, or even your YouTube Channel banner.

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Group Practice Nonprofit Mobile 232

Allegiance Group

FEBRUARY 14, 2023

This article provides insight and perspectives on donor acquisition strategies for direct mail. It should be noted that direct mail is just one channel to acquire new donors. A robust fundraising program should use all available channels to acquire, renew and retain donors. Set your acquisition goals and budget.

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Mail Donor Strategy Files 52

sgEngage

AUGUST 1, 2024

Identifying and Engaging Long-Term Donor Channels The success of your donor engagement efforts depend on your ability to identify, connect with and analyze your most valuable donors. Understanding these connection points will help you to pinpoint the most effective channels for attracting long-term donors.

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Donor Strategy Channel Social Media 104

Nonprofit Tech for Good

AUGUST 24, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. A tool that allows you to creatively showcase your Foursquare, Gowalla, and Facebook Places check-ins. Based in the U.K.,

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Fun Resource Nonprofit Social Media 279

Allegiance Group

SEPTEMBER 26, 2024

Here’s a riddle: Over five days, a donor receives an email, text message, and direct mail piece from you, each with links to your online giving page. This may be a simplified breakdown of omni-channel fundraising and marketing , but you can see how complex the attribution and data-collection side of it is. The answer? All of them.

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Channel Data Tech Social Media 52

Bloomerang

JANUARY 13, 2022

Obviously, use your judgment about the number, but if you vary the channels you use, you shouldn’t worry too much about exhausting your donors. You can even send a postcard in the mail with the same copy as your social media post. Just remember to vary the channels you use so your efforts don’t overwhelm your donors.

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Fundraising Donor Social Media Donation 139