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How To Build a Framework for Omni-Channel Success

Allegiance Group

The same goes for your nonprofit constituents. Through an omni-channel fundraising and marketing approach, you can forge deeper, longer-lasting relationships with those who support you. Here, we break down the mindset your organization should adopt to implement an omni-channel approach correctly.

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Integrating Your Digital and Direct Mail Strategies: A Guide

DNL OmniMedia

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. Creating a marketing campaign might sound simple enough, but implementing a proper strategy with a multi-channel approach is easier said than done. Leverage your nonprofit data. Leverage your nonprofit data. Let’s dive in!

Mail 52
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Earn More Giving Tuesday Donations with Multi-channel Marketing

Qgiv

If your nonprofit is participating this year (and you should be!), What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations.

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Thursday Thoughts: attracting passionate nonprofit advocates

EveryAction

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good.  A full-service marketing and creative agency, Media Cause helps nonprofits accelerate their impact.

Advocacy 207
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4 Communications Strategy Tips for Donor Retention

sgEngage

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications .

Retention 106
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Nonprofit Marketing: The Ultimate Guide

Qgiv

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. However, marketing for nonprofits can come with its difficulties.

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Perfect Your Nonprofit Calls to Action in 3 Steps

Neon CRM

Nonprofit calls to action are what drive people to take the next step. They may appear on your website, in emails, at the end of social media posts, and even on direct mail materials! In this article, we’ll focus specifically on the calls to action you need for your nonprofit website. What Are Calls to Action?

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