NetWits

FEBRUARY 27, 2012

Online fundraising research suggests that if you move an online acquired donor to on offline channel (i.e. direct mail) you’ll increase the lifetime value of that donor from $128 dollars to $197 dollars – An increase that any nonprofit organization would love to see. National Wildlife Federation. Not encouraging.

Examples 168

Examples Program Giving Los Angeles 168

Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

Communication 122

Communication Platform Nonprofit Social Media 122

The NonProfit Times

OCTOBER 23, 2024

There were four major categories – Digital Channel, Direct Mail Campaign, Multi-Channel Campaign and Workhorse Campaign with subcategories such as acquisition/prospecting, major donor, reinstatement and special appeal. The event was held at the National Housing Center in Washington, D.C. Daniller & Co.

Campaign 52

Campaign Fundraising Award Washington 52

Nonprofit Tech for Good

NOVEMBER 29, 2010

We also have quite a bit of anecdotal evidence that our online efforts are paying off because when people mail in a check they will often say something like, “I loved your YouTube video of the cats playing with pumpkins,&# or “I found you on facebook.&#.

Social Media 251

Social Media Interview Media Examples 251

Care2

JANUARY 24, 2013

Leads acquired online are often best nurtured through social networks and converted in the mail, or over the phone if you're after monthly donors. Direct mail donors give more if they are hearing from you via email and social networks. Eric serves on the board of directors of two national nonprofit organizations.

Social Media 66

Social Media Channel Integration Fundraising 66

NTEN

OCTOBER 15, 2010

Many nonprofits treat their email program as simply a digital version of their postal mail efforts. A high enough spam complaint rate can get you completely blocked from email delivery systems such as Yahoo Mail or Hotmail -- which each account for about 15% of all email addresses. . What postal mail offers are responded to?

Mail 61

Mail Campaign Management email 61

Allegiance Group

FEBRUARY 14, 2023

This article provides insight and perspectives on donor acquisition strategies for direct mail. It should be noted that direct mail is just one channel to acquire new donors. A robust fundraising program should use all available channels to acquire, renew and retain donors. Set your acquisition goals and budget.

Mail 52

Mail Donor Strategy Files 52

Nonprofit Tech for Good

OCTOBER 5, 2009

Two organizations that have been early adopters and pioneers in their use of social media are the National Wildlife Federation and the World Wildlife Fund. Do you have a mobile Website? Have you considered how your current Website looks on a mobile phone? Now they are leading the way in mobile technology. See www.nwf.mobi and www.wwf.mobi.

Social Media 194

Social Media Mobile Media Social 194

Care2

JUNE 15, 2011

Unless you’ve been living under a rock, you’ve heard that multichannel fundraising, i.e. enabling your donors to give via postal mail, your website, telemarketing, social media, etc. But what if you don’t have the budget or staff to focus on eight (or eighteen) different giving channels?

Channel 58

Channel Fundraising Blackbaud Advocacy 58

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. Yes, direct mail can be personal!

Mail 52

Mail Relationship Donor Digital 52

Nonprofit Tech for Good

DECEMBER 27, 2012

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. Used widely throughout the globe, FrontlineSMS has empowered a texting revolutionat the grassroots by nonprofits in developing nations and has become a beacon for social good in mobile technology. Addictomatic :: addictomatic.com.

Web 277

Web Tools Free Nonprofit 277

Nonprofit Tech for Good

AUGUST 24, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. Used widely throughout the globe, FrontlineSMS has empowered a texting revolutionat the grassroots by nonprofits in developing nations and has become a beacon for social good in mobile technology. Based in the U.K.,

Fun 275

Fun Resource Nonprofit Social Media 275

The NonProfit Times

DECEMBER 16, 2024

The emphasis will be on engaging donors with personalized, impactful messaging across direct mail, digital and other key channels to foster long-term relationships. No Kid Hungry is a national campaign from Share Our Strength, a nonprofit working to solve problems of hunger and poverty in the United States and around the world.

Blackbaud 52

Blackbaud News Hunger Oklahoma 52

Candid

JULY 16, 2024

Our research revealed that many donors are only hearing from nonprofits in a single channel (e.g., 44% of nonprofit donors ages 35 to 64 only remember content from a single channel). Explore a diverse mix of online and offline channels to reach potential donors.

Fundraising 111

Fundraising Nonprofit Donor Channel 111

3rd Sector Labs

MAY 14, 2014

It is so easy for us to develop one message for a campaign, mailing or communication, and to send that message to everybody in our contact database – every address, every email gets our “Dear Sally, we’d like to tell you about our newest opportunity to support our mission” appeal. So what can the rest of us do?

Analytics 170

Analytics Fundraising Data Database 170

Nonprofit Tech for Good

JUNE 23, 2020

Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate. A pioneer of crowdfunding and online fundraising, GlobalGiving.org is a site to study and learn from.

Practice 342

Practice Fundraising Online Nonprofit 342

Care2

JUNE 1, 2009

60) Search « Social Media Webinar on June 10th | Main | Is Direct Mail Really Headed for the Exit? 60) Search « Social Media Webinar on June 10th | Main | Is Direct Mail Really Headed for the Exit? » Sunday May 31 2009 Is Direct Mail Dying or Dead? Sunday, May 31, 2009 at 02:22PM | by Mal Warwick My, my.

Mail 47

Mail Social Media Online Fundraising 47

Amy Sample Ward

OCTOBER 14, 2010

While multi-channel outreach such as action alerts, microsites, social media, fundraising appeals, direct mail and telemarketing are good strategies to have in your toolbox to fundraise and market your organization; it’s simply not enough anymore. " URL Shorteners: Blind(ly) Heading Towards Disaster?

Web 111

Web Skype Bookmarking Social Media 111

Care2

JUNE 2, 2011

This report analyzes data from 28 organizations (some of the biggest national nonprofits in the U.S.) It also highlights the interesting opportunities and challenges posed by multi-channel giving. Online donors become multi-channel donors. Don’t have a true multi-channel giving strategy in place? Get one now.

Fundraising 68

Fundraising Results Case Study Mail 68

Nonprofit Tech for Good

JULY 28, 2013

Ideal for capturing contact information for your mailing list, event registrations, and even customizing PayPal into your website for donation processing, Wufoo is well-reviewed and reasonably priced. citizens to register to vote, vote by mail, and receive election reminders via text message. Wufoo :: wufoo.com. nonprofitorgs.

Free 280

Free Nonprofit Social Media Mobile 280

M+R

DECEMBER 23, 2021

Community stories trickled up to national attention. From absurdly long voting lines , to the USPS removing mail collection boxes for mail-in ballots, voter suppression was rampant in 2020. Voting rights issues affect the whole nation, but first and foremost, they start in our communities.

Media 105

Media Voice Celebrate Story 105

NTEN

SEPTEMBER 24, 2009

The end-of-year online fundraising opportunity only underscores the importance of this channel as a giving source. The economic impact on giving has been felt by nonprofits and was foreshadowed by the Index of National Fundraising Performance. Research by Target Analytics looked into donors and the channel flipping that they do.

Online 90

Online Fundraising Offline Blackbaud 90

Amy Sample Ward

JUNE 6, 2012

Channels covered included online, direct mail, telemarketing and canvassing." Yesterday in Washington, DC, Target's senior fundraising analyst Paige Grainger gave a terrific "state of the nonprofit industry" talk, which summarized key findings from Target's latest, 2011 Index.

Web 117

Web Social Media San Francisco Search 117

Nonprofit Tech for Good

AUGUST 27, 2012

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. Used widely throughout the globe, FrontlineSMS has empowered a texting revolutionat the grassroots by nonprofits in developing nations and has become a beacon for social good in mobile technology. Addictomatic :: addictomatic.com.

Web 245

Web Tools Free Nonprofit 245

sgEngage

APRIL 8, 2022

The eighth annual Blackbaud Target Analytics donorCentrics Sustainer Summit brought together 36 of the nation’s large national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020 and 2021. .

Blackbaud 98

Blackbaud Analytics Retention Donor 98

Achieve

JUNE 17, 2024

Determine what channels and opportunities engage your audience the most. However, while organizing your strategy is important, it’s equally important to be somewhat flexible. Use a multi-channel fundraising approach. Choose mobile giving channels. This way, you can avoid repeating the same mistakes.

Donation 87

Donation Fundraising Tips Donor 87

Care2

MAY 18, 2012

Many of Frogloop's readers are professional nonprofit fundraisers who watch trends like a hawk -- at least when those trends affect fundraising results across sectors and channels. Channels covered included online, direct mail, telemarketing and canvassing. So what was the big picture "headline?" A sobering one, overall.

Donation 72

Donation Studies Nonprofit Headline 72

sgEngage

MAY 31, 2011

Key Findings: The majority of giving still comes from offline channels, but online continues to be a significant source of giving and new donors. The dominate giving channel for new donors 64 years old and younger is online — not offline. Online donors continue to switch channels and become offline donors.

Benchmark 77

Benchmark Internet Giving Blackbaud 77

NTEN

MARCH 16, 2010

Convio, SeaChange Strategies and Edge Research (the team the brought you insight into the online habits of major- and mid-level donors in the "Wired Wealthy" research) have produced a first-of-its-kind national research study into the charitable giving behaviors and attitudes across Gen Y, Gen X, Boomers and Matures.

NTEN 56

NTEN Generation Donor Mail 56

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2009

Should be part of a multi-channel effort -- they all work together. What's important is figuring out the right amount of time to invest in particular channels. These blogs raised $350,000 to pay rangers salaries and help save mountain gorillas in the Virunga National Park. We treat our donors as partners in our programs.”

Social Media 98

Social Media Media Fundraising Social 98

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2008

Be A Voice for Darfur is an excellent example of multi-channel campaign designed to bring attention to the appalling genocide in Darfur. Geoff Livingston and Qui Diaz are behind this brilliant multi-channel campaign that is using social media for social good. .

Darfur 58

Darfur Voice Campaign Channel 58

Allegiance Group

JANUARY 14, 2025

Whether youre a small nonprofit or a large organization with a national or even global reach, SMS messaging can elevate your fundraising strategy, help build deeper donor relationships , and increase the ROI of your online and offline campaigns. Send your supporters updates on ongoing projects and campaigns (including direct mail).

Fundraising 52

Fundraising Tips Donor Broadcast 52

NonProfit Hub

AUGUST 14, 2020

These channels make it easier to give by integrating charitable giving into our everyday lives. Once donors contribute to the cause (no matter the amount), they’re welcomed deeper into the impact reporting and communications channel. Examine your current giving channels and see if there are ways to bolster your strategy.

Philanthropy 87

Philanthropy Donor Channel Fundraising 87

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2010

Second, we looked at the problems that the market currently faces, lack of scale, lack of languages, lack of content, lack of reach and expensive distribution channels. Channels used: Twitter, Skype, Blog. Channels used : Scribd, Blog, Flickr. Channels used: Blog, Twitter.

Strategy 99

Strategy Social Skype Remix 99

Nimble AMS

MAY 20, 2024

Phi Kappa Phi chose Nimble AMS because of its flexibility and ability to grow with the national honor society and its staff. Engage your s takeholde rs Keep communication open with your board members, key stakeholders, and staff by establishing communication channels for feedback and collaboration.

Practice 134

Practice Associations Adopt Software 134

Achieve

JULY 26, 2021

Use a multi-channel fundraising approach. Use a multi-channel fundraising approach. Multi-channel fundraising — or using multiple forms of outreach to connect with your donors — is a very effective way to reach your base. Here are some different fundraising channels that you could try: . Figure out your strategy.

Donation 85

Donation Fundraising Tips Donor 85

Bloomerang

MARCH 10, 2023

Those values are the basis for what companies today aim to integrate into their cultures and across their business channels. How many people are on your mailing lists? They understand the research showing consumers/people will buy more products, or even switch brands, if a brand supports a cause they care about. BOTTOM LINE 1.

Grant 128

Grant Homeless Foundation Proposal 128